Fractional Creator Program Manager
Discovr AI
Fractional Creator Program Manager — US D2C
Company: Discovr AI
Location: US or Canada, remote
Experience: 2–5 years
Commitment: Approximately 12–15 hours per week
About Discovr AI
Discovr AI is building an AI-native alternative to traditional influencer marketing agencies, using AI agents to automate creator discovery, outreach, campaign execution, and measurement.
We’re expanding our US business and looking for a hands-on creator marketing professional with direct experience running programs for US D2C brands.
About the role
You will help plan and run creator campaigns, lead day-to-day client communication, and guide our India-based execution team.
You’ll work closely with our founders on strategy and commercial decisions, while taking ownership of campaign execution, creator relationships, and performance updates.
What you’ll do
- Translate client objectives into campaign plans, creator profiles, briefs, timelines, and reporting requirements.
- Review creator shortlists for audience fit, content quality, brand alignment, and commercial value.
- Guide outreach, negotiations, onboarding, deliverables, and creator follow-ups.
- Coordinate paid creator partnerships, gifting/seeding, and affiliate activities according to each client’s scope.
- Review content and give creators clear, actionable feedback.
- Coordinate usage rights and partnership-ad permissions with the relevant teams.
- Lead routine client calls, communicate progress, and resolve day-to-day delivery issues.
- Analyze results and recommend improvements to creator selection, briefs, and future campaigns.
- Work with our India team to maintain clear ownership, deadlines, and execution standards.
What we’re looking for
- 2–5 years of relevant experience in influencer marketing, creator partnerships, or campaign management.
- Hands-on experience running creator campaigns for US D2C/ecommerce brands is compulsory.
- Personal ownership of substantial campaign responsibilities, including creator selection, negotiations, briefing, or client communication.
- Experience with paid creator partnerships and gifting/seeding.
- Familiarity with affiliate programs, UGC, and Meta partnership ads.
- Ability to interpret campaign metrics and explain what should change based on the results.
- Strong written communication, organization, and attention to detail.
- Confidence working directly with clients and coordinating a distributed execution team.
We welcome candidates with 2–3 years of experience who can demonstrate strong ownership and results .
Nice to have
- Experience with beauty, personal care, wellness, food and beverage, or lifestyle brands.
- Familiarity with Shopify and creator/affiliate management platforms.
- Experience working with performance marketing teams.
- Experience with AI, consumer technology, or edtech brands.
Working arrangement
Remote, with agreed availability for US client calls and regular coordination with our India team.
$74.02k - $136.94k
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