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Director, Customer Master & CRM Data Management

$183.1k - $305.2k

Regeneron Pharmaceuticals, Inc.

Regeneron is seeking a Director, Customer Master & CRM Data Management to join our Commercial Organization!

In this role, a typical day might include:

The Director, Customer Master & CRM Data Management will report into the Executive Director, Commercial Data Management within the Commercial Strategy, Insights & Analytics (CSI&A) organization at Regeneron Pharmaceuticals, Inc. This role serves as the Commercial Customer Data Owner accountable for the integrity, quality, governance, and strategic evolution of Regeneron’s commercial customer master data spanning HCP, HCO, address, affiliation, and hierarchy domains. The Director will also oversee overall commercial business needs related to a next-generation master data management (MDM) platform, as well as the insights and analytics (I&A) needs for Regeneron’s next-generation customer relationship management (CRM) platform, while also ensuring continuity and excellence of data quality on the current platforms. The ideal candidate brings deep expertise in pharmaceutical customer data management, MDM & CRM platforms, and cross-functional stakeholder engagement, with the leadership presence to chair the Customer Master Data Council and drive commercial-wide alignment.

This role might be for you if you can/have:

Lead

1) Serve as the strategic Customer Data Owner for the commercial customer master, as well as the business owner of the MDM platform, setting the vision, standards, and roadmap for HCP, HCO, address, affiliation, and hierarchy data across all therapeutic areas and commercial systems (CRM, commercial data warehouse [CDW], and downstream platforms)

2) Chair the Customer Master Data Council; establish governance cadences, decision rights, and RACI frameworks across CSI&A, Commercial IT (CIT), and business stakeholders in alignment with the data governance operating model

3) As the business owner, in collaboration with CIT, define and drive the Commercial team’s MDM platform transition through requirements definition, phased implementation, UAT, and go-live; own the ongoing customer master capability roadmap from a Commercial business perspective, including near-real-time CM-CRM-CDW synchronization, canonical data feeds, and next-gen identity resolution frameworks

Develop

4) Build and formalize the Customer Master Data Governance program, including data dictionaries, Critical Data Element (CDE) catalogs, data quality (DQ) rule catalogs, and controlled field and intake channel standardization; establish and continuously improve data quality KPIs, SLA frameworks, and closed-loop remediation processes with dashboards providing transparent DQ and data change request (DCR) metrics to all stakeholders

5) Lead organizational change management associated with the MDM platform transition, including stakeholder communication, training, and adoption planning for internal teams and downstream system owners

Partnership and Collaboration

6) Partner closely with CIT & Commercial platform leads (e.g., CRM, CDW), CRM product owners, CDW owners, and 3rd-party data vendors (IQVIA, MedPro) to ensure customer data flows correctly and consistently across all commercial systems

7) Manage external data vendor relationships including contract oversight, SLA enforcement, data delivery quality reviews, and issue escalation for customer master data sources

8) Oversee and mentor a team of data stewards (Lead Business Data Steward and TA/Brand-level stewards); foster a culture of data ownership, accountability, and continuous improvement in data quality practices

Execute

9) Oversee day-to-day DCR governance, ensuring single intake, search-before-create enforcement, auto-approval thresholds, and timely SLA compliance

10) Perform and direct data analytics to troubleshoot customer master issues, quality-check system changes, validate affiliation and hierarchy integrity, and respond to ad hoc stakeholder questions

11) Document, maintain, and update all standard operating procedures (SOPs) and workflows related to customer master data management; ensure proper version control and cross-functional accessibility

To be considered for this opportunity, you must have the following:

  • BA/BS required; advanced degree (MBA, MS) preferred

  • 12+ years of progressive experience in commercial data management within pharmaceutical or biotechnology (or 10+ years with MBA/MS); at least 3 years in a director-level or senior leadership role

  • Deep expertise in pharmaceutical customer master data including HCP/HCO identity, affiliation management, hierarchy maintenance, address validation, and DCR governance processes

  • Demonstrated experience leading or serving as business lead for an MDM platform implementation or major system transition (e.g., Reltio, Veeva Network, IQVIA OCE, Informatica MDM, or equivalent)

  • Strong working knowledge of commercial customer data vendors and sources including IQVIA OneKey and MedPro, and their integration into commercial customer master platforms

  • Experience establishing and operating data governance frameworks including data quality KPIs, SLA management, DQ rule catalogs, CDEs, and stewardship programs

  • Proficiency with data management and analytics tools (SQL, Snowflake, Databricks, or equivalent); ability to perform analytics to diagnose and resolve data quality issues

  • Proven ability to translate complex business requirements into technical specifications and manage cross-functional delivery with IT partners

  • Strong executive communication and presentation skills; demonstrated experience influencing senior stakeholders and chairing governance forums

  • Demonstrated ability to lead, develop, and mentor a team; experience building stewardship programs and driving adoption of data governance practices

  • Familiarity with privacy and compliance requirements applicable to commercial customer data (HIPAA, state-level HCP data regulations, aggregate spend reporting)

Preferred Skills

  • Experience with mainstream biotech commercial platforms (CRM, CDW)

  • Background in commercial operations roles (field force data, sales operations, analytics) providing appreciation for the downstream impact of customer master data quality

  • Familiarity with IQVIA LAAD/APLD or other secondary HCP-level datasets and their relationship to customer master identity resolution

Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive culture that provides comprehensive benefits, which vary by location. In the U.S., benefits may include health and wellness programs (including medical, dental, vision, life, and disability insurance), fitness centers, 401(k) company match, family support benefits, equity awards, annual bonuses, paid time off, and paid leaves (e.g., military and parental leave) for eligible employees at all levels! For additional information about Regeneron benefits in the US, please visit For other countries’ specific benefits, please speak to your recruiter.
Please be advised that at Regeneron, we believe we are most successful and work best when we are together. For that reason, many of Regeneron’s roles are required to be performed on-site. Please speak with your recruiter and hiring manager for more information about Regeneron’s on-site policy and expectations for your role and your location.

Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business.

For roles in which the hired candidate will be working in the U.S., the salary ranges provided are shown in accordance with U.S. law and apply to U.S.-based positions. For roles which will be based in Japan and/or Canada, the salary ranges are shown in accordance with the applicable local law and currency. If you are outside the U.S, Japan or Canada, please speak with your recruiter about salaries and benefits in your location.

Please note that certain background checks will form part of the recruitment process. Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications etc.

Salary Range (annually)

$183,100.00 - $305,200.00
Vacancy posted 28 days ago
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