Sales Manager

Sales Manager

ATZ Manufacturing is a family-owned manufacturing business that started in 2008. Our product line started with the Trackchair and has grown to include other tracked/mobility products, as well as other custom fabrication work done for customers. We pride ourselves in providing the highest individual service to our customers. We have top notch team members and top shelf equipment for Laser Cutting, Computerized Press Brake, Powder Coating, Sandblasting/Wheel-a-brator, Robotic Welding, Tube Bending, Machining, Shearing, Rolling, Custom Design (SolidWorks). ATZ Manufacturing is seeking an experienced, results-driven Sales Manager to support and grow sales across our multiple product lines. This position will take an active role in inside and outside sales while providing leadership, training, and support to the existing sales team. The ideal candidate will have a proven track record of increasing sales, developing new business opportunities, and building strong customer relationships. This individual will work closely with executive leadership to execute sales strategies, strengthen sales team performance, and drive continued company growth.

Job Duties & Responsibilities:

• Actively participate in inside and outside sales activities to generate leads, develop customer relationships, and close sales.
• Lead, train, coach, and support sales representatives across multiple product lines.
• Identify and pursue new customers, dealers, distributors, and business opportunities.
• Develop and maintain strong relationships with existing customers, dealers, and key accounts.
• Work with executive leadership to implement sales strategies and achieve company growth objectives.
• Establish and monitor individual and team sales goals, providing ongoing feedback and accountability.
• Evaluate sales performance and identify opportunities for improvement through training, coaching, and sales development.
• Assist sales representatives with customer presentations, negotiations, and closing sales opportunities.
• Monitor sales pipelines, customer follow-ups, forecasts, and overall sales activities.
• Research market trends, competitor activity, and customer needs to identify new sales opportunities.
• Collaborate with marketing to support lead generation, promotional campaigns, and sales initiatives.
• Work closely with engineering, production, and other departments to ensure customer needs and expectations are met.
• Participate in trade shows, industry events, dealer meetings, and customer visits to promote company products.
• Assist in developing sales materials, product training, and processes to improve sales effectiveness.
• Provide regular sales updates, performance reports, and recommendations to executive leadership.
• Support new product launches and expansion into new markets.
• Promote a positive, results-oriented sales environment focused on teamwork, accountability, and customer satisfaction.
• Travel as needed to support customer relationships, sales opportunities, and business development.
• Other duties as assigned.

Education & Experience:

• Bachelor's degree in Business, Sales, Marketing, or a related field preferred; equivalent professional experience considered.
• Minimum of 5 years of successful sales experience, preferably in manufacturing, industrial equipment, or related industries.
• Previous experience leading, training, coaching, or mentoring sales representatives preferred.
• Proven track record of meeting or exceeding sales goals, generating new business, and increasing revenue.
• Experience in both inside and outside sales, including prospecting, account management, and closing sales.
• Experience working with dealer or distributor networks preferred.
• Experience managing sales pipelines, forecasting, and utilizing CRM systems.
• Experience selling multiple product lines or developing new markets preferred.

Skills & Qualifications:

• Strong leadership skills with the ability to train, motivate, and develop sales representatives.
• Excellent interpersonal, verbal, and written communication skills.
• Strong sales, negotiation, relationship-building, and closing abilities.
• Self-motivated and results-driven with a proactive approach to business development.
• Ability to balance personal sales responsibilities with sales team leadership and development.
• Strong organizational and time-management skills with the ability to manage multiple priorities.
• Ability to analyze sales performance, identify trends, and implement improvements.
• Strong problem-solving and decision-making abilities.
• Ability to learn, understand, and effectively communicate technical product information.
• Ability to develop and maintain positive working relationships with customers, dealers, employees, and management.
• Proficient in Microsoft Office applications and comfortable learning ERP System (E2) and other business software.
• Ability to work independently and collaboratively in a fast-paced manufacturing environment.