Ecommerce Manager

We are partnering with a growing organization to find an E-Commerce leader to join their team. This is an opportunity to step into a highly visible role and help shape the future of their D2C website and marketplace e-commerce channels, including social commerce platforms. This role is hands-on and a great opportunity for someone who enjoys building with a focus on driving measurable growth. You’ll work closely with a cross-functional team across marketing, sales, product, and finance to enhance traffic, conversion, and overall performance. The position is based on-site in Upstate South Carolina. Relocation candidates will be considered and an on-site presence is required.

ESSENTIAL DUTIES & FUNCTIONS

D2C Performance Ownership: Own and optimize performance of the D2C e-commerce platform, including conversion, average order value, traffic quality, and on-site merchandising. Marketplace Growth: Lead strategy and execution across e-commerce marketplaces, driving listing optimization, content quality, discoverability, and conversion. Social Commerce Expansion: Develop and execute growth strategies, including testing, optimization, and scaling of winning approaches. Analytics & Reporting: Analyze e-commerce, marketplace, and digital performance data using GA4, platform analytics, and reporting tools to deliver clear and actionable insights. Insight Generation: Identify trends, performance drivers, and growth opportunities across channels and translate findings into execution plans. Performance Marketing Support: Partner on SEM, SEO, and PPC strategies to improve traffic acquisition efficiency and conversion outcomes. SEO & Site Optimization: Lead SEO and on-site optimization efforts across content structure, product pages, and technical elements to improve discoverability and conversion. Testing & Optimization: Develop and manage testing roadmaps across landing pages, product detail pages, offers, and user journeys to improve funnel performance. Cross-Functional Collaboration: Partner with brand, media, content, product, and finance teams to align e-commerce initiatives with business goals and campaign plans. Measurement Frameworks: Help develop and refine e-commerce measurement frameworks and dashboards that connect channel metrics to revenue and profitability outcomes. Roadmap Development: Build and maintain a prioritized e-commerce growth roadmap, identifying capability gaps, tools, and process improvements.

REQUIREMENTS

5+ years of experience in e-commerce, D2C, or digital commerce performance roles BS/BA degree preferred (Marketing, Analytics, Business, or related field) Direct experience managing or optimizing D2C platforms (Shopify preferred) Experience with e-commerce marketplaces and social commerce platforms Working knowledge of GA4, SEO, SEM, and PPC performance marketing Experience turning analytics and performance data into actionable growth strategies Strong proficiency in Excel and PowerPoint; dashboard and visualization tools experience strongly preferred Experience with A/B testing and conversion optimization Proven ability to work cross-functionally and collaborate within a fast-paced environment Strong communication skills to technical and non-technical audiences Strong business acumen; prior P&L ownership strongly desired For confidential consideration, email View email address on click.appcast.io or apply directly! #J-18808-Ljbffr Forge Search