Marketing Lead Analyst, VP - Specialized Analytics

The Specialized Analytics Ld Analyst is a strategic professional who stays abreast of developments within own field and contributes to directional strategy by considering their application in own job and the business. Recognized technical authority for an area within the business. Requires basic commercial awareness. There are typically multiple people within the business that provide the same level of subject matter expertise. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Significant impact on the area through complex deliverables. Provides advice and counsel related to the technology or operations of the business. Work impacts an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family.

Responsibilities:

• Incumbents work with large and complex data sets (both internal and external data) to evaluate, recommend, and support the implementation of business strategies

• Identifies and compiles data sets using a variety of tools (e.g. SAS, SQL, R, Python, MS-Excel) to help predict, improve, and measure the success of key business to business outcomes

• Responsible for documenting data requirements, data collection / processing / cleaning, and exploratory data analysis; which may include utilizing statistical models / algorithms and data visualization techniques

• Incumbents in this role may often be referred to as Data Scientists with financial background

• Specialization in marketing, risk, digital and AML fields possible

• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:

• 6+ years of experience

• Working experience in a quantitative field, preferred Financial/Credit Card industry

• Familiar with revenue drivers for the cards business

• Must have Demonstrated ability in data retrieving and manipulation as well as proficient analytical skills

• Excellent analytic ability and problem solving skills

• Proficient in Microsoft Office including excellent MS Excel skills to develop analytic presentations

• Excellent communication and interpersonal skills, be organized, detail oriented, and adaptive to matrix work environment

Education:

• Bachelors/University degree, Master's degree preferred

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Job Family Group:

Decision Management

Job Family:

Specialized Analytics (Data Science/Computational Statistics)

Time Type:

Full time

Primary Location:

Wilmington Delaware United States

Primary Location Full Time Salary Range:

$138,720.00 - $208,080.00

In addition to salary, Citi's offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

Most Relevant Skills

Please see the requirements listed above.

Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

Anticipated Posting Close Date:

May 08, 2026

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Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.