Senior Manager, Sales & Account Management - eCommerce
$119k - $145.8kCoca-Cola HBC
Job Description Summary Location: Atlanta (in-office, Hybrid) or Chicago, IL (in-office, Hybrid) At The Coca‑Cola Company, our passion for people and fostering connections drives everything we do. Representing globally loved brands that hold a special place in people's hearts is a privilege, and our Senior Manager, Sales & Account Management – eCommerce position embodies the essence of delivering value to our customers. What You’ll Do for Us This role is the engine behind Coca‑Cola’s eCommerce growth—owning online merchandising and execution, accelerating conversion, and driving share across Amazon and key online retailers. You will blend strategy, operations and data‑driven execution to ensure our portfolio is discoverable, compelling, and winning at the point of purchase. Responsibilities Online Merchandising & Execution for top eCommerce retailers – Lead end‑to‑end online merchandising and execution across Amazon and key eCommerce partners. Own catalog accuracy, governance, and SKU setup (including compliance attributes like deposits/handling). Optimize product detail pages (PDPs) to maximize visibility and conversion. Execute launches, promotions, and seasonal moments with best‑in‑class online merchandising. Audit and resolve issues across content, listings, and asset deployment. Search & Discoverability – Define and execute keyword and SEO strategy in partnership with Commerce and Marketing. Improve organic rankings and share of search through continuous optimization. Leverage data to refine titles, content, and backend keywords. Performance & Continuous Improvement – Track and optimize core KPIs: content compliance, availability, traffic, and conversion. Identify gaps and lead test‑and‑learn initiatives to unlock growth. Build scalable tools, templates, and governance to drive operational rigor. Upskill teams and embed eCommerce merchandising best practices across the organization. Competitive Insights – Monitor competitors and emerging trends across key platforms and translate insights into clear, actionable growth opportunities. Strategic Account Leadership – Serve as the eCommerce expert within the account team, shaping customer strategy and execution. Partner with Bottlers, Distributors, Brokers, and customers to deliver joint business plans. Ensure flawless execution of programs across the system. Align cross‑functional teams to deliver against shared goals. Drive innovation and solve complex operational challenges. Use data to forecast, prioritize investments, and maximize profitable growth. Qualifications & Requirements Bachelor's degree in business, marketing, or a related field (preferred). Minimum 3 years in eCommerce, with experience in online merchandising, digital shelf, SEO, SEM, and Content. Experience with top retailer platforms such as Amazon, Walmart, Instacart, Salsify, Nielsen IQ, Commerce IQ is a plus. eCommerce Sales Expertise – Demonstrated ability in managing large and complex eCommerce catalogs and driving performance within mid‑to‑large account portfolios. Stakeholder Management – Strong experience collaborating with multiple stakeholders across distributed business systems, and proven ability to build strategic customer plans and promotional programs. Drive for Results – Self‑motivated with exceptional organizational skills and a strong passion for achieving measurable impact. Communication Skills – Excellent written and verbal communication skills, presenting complex data and strategies in a clear and compelling manner. Benefits and Compensation Pay Range (United States): $119,000 – $145,800 USD (base pay may vary based on geography). Annual Incentive reference value: 15% of base pay. Full range of medical, financial, and other benefits, dependent on position, offered. Travel Required: 0%–25%. Equal Opportunity Employment We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws. The Coca‑Cola Company will not offer sponsorship for employment status (including, but not limited to, H1‑B visa status and other employment‑based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full‑time basis and must not require the Coca‑Cola Company's sponsorship to continue to work legally in the United States. #J-18808-Ljbffr Coca-Cola HBC
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