Senior Analyst, Channel Sales

Requisition ID: 73712 About Whirlpool Corporation Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2025, the company reported approximately $16 billion in annual net sales - close to 90% of which were in the Americas - 41,000 employees, and 35 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

This role in summary

The Senior Analyst Channel Sales is responsible for hitting sales volume targets across assigned retail and distributor accounts. This role analyzes customer buying behavior and market trends to build commercial growth plans, partnering closely with Sales and Marketing to turn data into profitable commercial execution.

Your responsibilities will include

• Account Growth & Sales Execution: Drive brand growth and sales targets across assigned retail partners and commercial accounts.
• Commercial Strategy (4Ps): Execute product portfolio, competitive pricing, distribution, and promotional strategies for each account.
• Demand & Sales Forecasting: Build and update regular sales forecasts to ensure product availability and demand alignment.
• Trade Spend & Budget Management: Manage commercial investments and promotional budgets to ensure a positive return on investment (ROI).
• Trade Marketing Activations: Execute in-store promotions, merchandising, and marketing initiatives to increase product visibility and sell-through.
• Competitive Analysis: Track competitor pricing, promotions, and product assortments to identify market risks and growth opportunities.
• Business Planning: Prepare annual, semi-annual, and monthly sales plans for each key client.
• Client Relationships: Build and maintain strong, collaborative relationships with retail buyers and channel partners.

Minimum requirements

• Education: Bachelor’s degree in Business Administration, Marketing, Industrial Engineering, or a related field.
• Experience: 3+ years of account management, commercial sales, or sales analysis experience.
• Sales Performance: Proven track record of consistently meeting sales quotas and volume targets.
• Languages: Fully bilingual in English and Spanish (oral and written).
• Tools: Advanced proficiency in Microsoft Excel, Google Sheets, and presentation tools (Google Slides / PowerPoint).
• Core Skills: Strong commercial negotiation, data analysis, problem-solving, and communication skills.

Connect with us and learn more about Whirlpool Corporation See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.