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Freelance Senior SaaS Web Designer, Fully Remote

PaceMate

Freelance Senior Saas Web Designer

We are currently redesigning PaceMate.com and are seeking an experienced freelance web designer to bring a much higher level of strategy, polish, and sophistication to the project.

About the Project:
PaceMate is looking for a seasoned freelance web designer to take ownership of the visual design direction for our new website under tight timelines.
We are not looking for a developer . We need a senior digital designer with deep experience designing modern, high-performing websites for technology-forward companies, SaaS organizations, healthcare technology companies, and B2B enterprise brands .
The ideal designer will be able to quickly step into an active redesign project, assess current creative direction, elevate the visual experience, and deliver polished, approval-ready website designs and reusable design components.

What You'll Do:
The designer selected will be responsible for creating high-quality website design concepts and final design deliverables for the new PaceMate.com experience.
Responsibilities may include:
  • Review existing homepage and website redesign concepts and identify opportunities for improvement
  • Develop a stronger visual design direction for PaceMate.com
  • Design an elevated, modern, enterprise-ready homepage experience
  • Create page design templates for key website sections, which may include:
    • Homepage
    • Platform / solution pages
    • Product or feature pages
    • Customer / outcomes pages
    • Resource or blog landing pages
    • About / company pages
    • Conversion-focused landing pages
  • Create visual systems and reusable design components to support the full website build
  • Translate brand guidelines into a sophisticated digital experience
  • Design with B2B healthcare buyers in mind, including:
    • health system executives
    • electrophysiologists
    • cardiac device clinicians
    • clinical operations stakeholders
  • Collaborate with PaceMate's marketing team and website technology development partner to ensure developers are properly applying new design to build components
  • Deliver presentation-ready design files for stakeholder review and approval
  • Provide design direction that the web development team can execute cleanly
Key Deliverables:
Final deliverables to include:
  • Approved homepage design concept
  • Approved interior page design concepts
  • Website design system / component library
  • Design direction for typography, spacing, imagery, iconography, and UI components
  • Responsive design guidance for desktop and mobile
  • Annotated design files or visual notes for developers
  • Exported PDF designs for leadership review and approval
  • Source files in Figma, Adobe XD, Sketch, or Adobe Creative Suite
  • Final design assets and components ready for handoff to the development team
What We're Looking For:
We need someone who can help PaceMate's website feel like the category-leading healthcare technology company we are.
You should be able to bring:
  • Excellent design taste as demonstrated by portfolio examples
  • Strong digital design instincts
  • Healthcare or SaaS fluency
  • Clear rationale for your design decisions
  • The ability to balance design polish with business goals
  • Speed and flexibility in a high-priority project
Required Experience
  • 7+ years of professional digital design or web design experience
  • Strong portfolio of modern B2B website design work
  • Demonstrated experience designing websites for:
    • SaaS companies
    • healthcare technology companies
    • medtech companies
    • enterprise technology companies
    • or other complex B2B organizations
  • Ability to design strategic, sophisticated, conversion-oriented website experiences
  • Strong understanding of website UX principles, even though this is primarily a visual design role
  • Experience designing for multiple buyer personas and complex products
  • Ability to create polished executive-facing design presentations
  • Comfort working quickly and independently in a fast-moving project environment
Strongly Preferred
  • Experience designing for healthcare or life sciences companies
  • Experience with enterprise SaaS website redesigns
  • Familiarity with B2B demand generation and conversion-focused page design
  • Experience designing websites for audiences that include clinical, technical, and executive stakeholders
  • Experience collaborating with external website development agencies
  • Strong eye for modern UI, clean information hierarchy, and premium brand presentation
Portfolio Requirements:
A detailed portfolio is required.
Please include examples of:
  • Full website redesigns of B2B healthcare SaaS or technology websites
  • Homepage designs
  • Healthcare, digital health, and/or life sciences websites, if available
  • Design systems or component libraries
  • Before/after redesign examples, if possible
***Applicants who only show general branding, print design, or social media work without strong website design examples will not be considered.

About PaceMate®

PaceMate® is a patient-centered, tech-enabled cardiac device monitoring platform serving integrated delivery networks and academic health systems nationwide. Vendor-neutral and EMR-agnostic, PaceMate connects every major device manufacturer into a single platform that sits on top of any EHR.

More than 2.3 million patients are managed on the industry's only research-grade cardiac dataset, validated by 33 peer-reviewed publications, powering AI-driven clinical and operational analytics. A managed patient services model extends clinic capacity and ensures every cardiac device patient is monitored, every time.

Learn more at PaceMate.com
Vacancy posted 3 days ago
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