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Marketing Communications Coordinator

$81.37k - $122.06k

Caterpillar

Marketing Communications Coordinator

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

About EPD:

Caterpillar's Electric Power Division (EPD) offers integrated solutions, parts, and services to meet the needs of our various commercial and industrial electric power customers. EPD supports a wide range of customer applications across the globe, including providing back-up power to hospitals, providing emergency power when natural disasters strike, and supporting critical infrastructure for data centers, municipalities, and more. With a rich history of more than 95 years in the electric power business, our team has world-class expertise and a proven ability to adapt to changing demands. We're committed to providing sustainable and reliable solutions to our customers. Join our team to help build a better, more sustainable world for future generations!

Job Summary:

As a Marketing Communications Coordinator, you will support the execution of marketing campaigns and related activities, including creative development, research, performance measurement, and internal alignment.

What you will do:

Support Marketing Strategy and Campaign Execution

  • Support business objectives and opportunities by helping develop and align effective marketing tactics.
  • Coordinate the execution of marketing campaigns and programs, including creative development, delivery, and stakeholder support.
  • Manage marketing intake processes, workflow tools, and support requests to enable efficient project execution and cross-functional alignment.
  • Maintain effective internal communications within the marketing department to align strategies with changing organizational needs.

Research Markets and Identify Opportunities

  • Conduct market and competitive research to identify new opportunities, customer needs, and industry trends.
  • Keep current on emerging promotional and marketing communication techniques, channels, tools, and methodologies.
  • Apply research and insights to support relevant, customer-focused marketing recommendations.

Measure and Improve Marketing Effectiveness

  • Monitor campaign and channel metrics to evaluate the effectiveness of marketing tactics and initiatives.
  • Summarize performance findings and provide recommendations to improve future marketing activities.
  • Support accurate, timely reporting for internal stakeholders.
  • Identify and lead continuous improvement initiatives that enhance marketing processes, content effectiveness, operational efficiency, and stakeholder experience.

Collaborate Across Teams and External Partners

  • Work constructively with marketing partners, business stakeholders, vendors, service providers, contractors, consultants, and suppliers.
  • Help clarify roles, responsibilities, timelines, and deliverables for assigned work.
  • Build productive relationships that support organizational goals and consistent marketing communications.
  • Support the planning and execution of internal and external events, meetings, and stakeholder engagements, including coordination of logistics, materials, and communications.

Marketing Operations and Asset Management

  • Maintain and refresh marketing assets, content repositories, and resource libraries to ensure materials remain accurate, current, and accessible.
  • Coordinate fulfillment of marketing materials, promotional items, shipping requests, and related logistics.
  • Support budget administration, purchasing processes, and other marketing operational activities in accordance with company policies.
  • Maintain tracking systems, content inventories, links, and documentation to support governance, reporting, and operational efficiency.

What you will have:

  • Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
  • Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.
  • Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.
  • Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
  • Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
  • Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers).

Top Candidates Will Also Have:

  • Bachelor's degree in Marketing, Communications, Business, or a related field; or equivalent work experience.
  • Experience supporting integrated marketing campaigns across digital, social, email, web, events, or other channels.
  • Experience monitoring campaign performance and communicating results to stakeholders.
  • Demonstrated ability to manage multiple priorities, timelines, and deliverables.
  • Working knowledge of Microsoft Office applications; strong proficiency in Microsoft Power Automate, workflow automation, and process optimization is preferred. Familiarity with marketing technology, analytics, content management, or creative tools is also preferred.

Additional Information:

  • This position is located in Irving, TX.
  • Travel up to 25% is required.
  • Domestic relocation assistance is not offered for this position.
  • Visa sponsorship is not offered for this position.
  • This position requires the candidate to work a 5-day-a-week schedule in the office.

Final Details:

This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at

Summary Pay Range: $81,370.00 - $122,060.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

  • Medical, dental, and vision benefits*
  • Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
  • 401(k) savings plans*
  • Health Savings Account (HSA)*
  • Flexible Spending Accounts (FSAs)*
  • Health Lifestyle Programs*
  • Employee Assistance Program*
  • Voluntary Benefits and Employee Discounts*
  • Career Development*
  • Incentive bonus*
  • Disability benefits
  • Life Insurance
  • Parental leave
  • Adoption benefits
  • Tuition Reimbursement

* These benefits also apply to part-time employees

This position requires working onsite five days a week.Visa Sponsorship is not available for this position.

Vacancy posted 3 hours ago
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