Graphic Designer (Men's Clothing)

Job Title: Graphic Designer

Work Location: New York, NY (Hybrid)

Duration: 3 month contract with option to extend

Education/Experience: Bachelor's degree preferred

Position Summary The Graphic Designer will play a key role in creating innovative, trend-driven graphics for apparel across client's lifestyle label. Working closely with cross-functional teams, this role develops compelling seasonal concepts that align with brand identity, support financial goals, and resonate with the target customer.

Key Responsibilities

• Lead the creative exploration and execution of graphic design concepts within assigned apparel categories, ensuring consistency with brand direction.
• Design original, trend-right artwork that aligns with seasonal direction and brand aesthetics.
• Develop unique typographic treatments, illustrations, and layout solutions for apparel applications.
• Own the graphic direction for assigned product categories while partnering with the Design team to ensure cohesive seasonal storytelling.
• Research and interpret design trends using social media platforms (e.g., TikTok, Instagram), market analysis, and historical data to inform design direction.
• Collaborate with cross-functional partners in Design, Merchandising, and Production to deliver designs that meet creative and business objectives.
• Utilize shared digital collaboration tools (e.g., Miro) to brainstorm, present, and refine design concepts.
• Prepare and present trend and inspiration boards to communicate seasonal design vision.
• Maintain organized digital design libraries and reference materials.
• Own the adaptation and final production of approved artwork for assigned categories, ensuring timely execution aligned with the corporate calendar.
• Present design concepts and seasonal assortments to senior leadership.

Qualifications

• 3–4 years of experience designing graphics for men's apparel (knits, tees, fleece, polos, etc.)
• Proven ability to develop innovative, brand-right graphic concepts and typography.
• Strong sketching and illustration skills.
• Deep understanding of lifestyle brand demographics and market positioning.
• Excellent communication, organizational, and time management skills with the ability to manage multiple priorities.
• Proficiency in Adobe Photoshop and Illustrator ; familiarity with digital collaboration tools such as Miro is a plus.
• Collaborative mindset with strong attention to detail and a passion for creative excellence.
• Portfolio required.