Marketing Manager
$90k - $180kWellington Insurance Group
Boston, MA, United States
New York, NY, United States
Full time
R94559
About Us
Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership, we believe our ownership structure fosters a long-term view that aligns our perspectives with those of our clients.
About the Role
The position
We are seeking a Marketing Manager to join our Private Investing Marketing team and help drive integrated, full-funnel marketing across a growing global platform spanning private equity, venture capital, and private credit.
This role sits at the center of our marketing efforts owning end-to-end campaign strategy and execution, shaping platform and fund positioning, and ensuring alignment across channels, audiences, and teams. You will partner closely with design, content, PR, and investment teams to deliver cohesive, high-impact marketing programs that support fundraising, brand building, and investor engagement.
This role will play a central role in:
Driving fundraising support across funds
Strengthening our brand and market positioning
Building scalable marketing processes and infrastructure
Core responsibilities:
Lead Integrated Marketing Campaigns
Own the planning and execution of full-funnel marketing campaigns across channels, including:
Client and prospect communications
Internal communications
Digital and content distribution
Translate business priorities into cohesive, multi-channel campaign strategies
Support marketing infrastructure and campaign mapping to improve scalability and efficiency
Shape Positioning & Messaging
Define and evolve platform, fund, and audience segmentation
Develop clear, differentiated messaging and positioning frameworks
Ensure consistency of narrative across campaigns, channels, and materials
Drive Brand & Narrative Evolution
Contribute to the ongoing development of brand architecture and platform narrative
Partner closely with PR to ensure alignment between internal messaging and external storytelling
Help shape how the platform is positioned in a competitive and evolving market
Manage External Partners
Manage relationships with design agencies and external partners
Provide clear direction, feedback, and quality control to ensure output meets brand and strategic standards
Measure & Optimize Performance
Partner with analytics to:
Track campaign and fund-level performance
Analyze engagement across channels
Translate insights into actionable recommendations to improve campaign effectiveness
Deliver Market & Competitive Insights
Monitor competitive landscape and industry trends
Synthesize insights to inform:
Messaging
Campaign strategy
Product positioning
Partner Across Functions
Work closely with:
Global marketing
Investment teams
Product team
Editorial/Content lead
Events
Design
PR
Collaborate with the Editorial lead to:
Integrate content into campaigns
Align content planning with campaign priorities
Ensure consistent distribution across channels
Qualifications
8-10 years of experience in marketing, ideally within:
Asset management, private markets, or financial services
Experience owning end-to-end, multi-channel marketing campaigns
Strong understanding of:
Audience segmentation and positioning
Content and campaign integration
Marketing performance measurement
Experience working across:
Digital and offline channels
Cross-functional teams and senior stakeholders
Ability to:
Translate complex ideas into clear messaging
Manage multiple priorities in a fast-paced environment
Balance strategic thinking with execution
You think in systems and campaigns, not just individual tactics
You are structured and organized, with strong project and stakeholder management skills
You are curious and commercially minded, with an interest in markets and investing
You are a strong collaborator, comfortable working with senior stakeholders, working across borders, and influencing outcomes
You are both strategic and hands-on
Entrepreneurial mindset and intellectual curiosity
Sense of humor and passion for working in a creative and collaborative environment
Grace under pressure; ability to adapt, “roll up sleeves” and get things done
Not sure you meet 100% of our qualifications? That’s ok. If you believe that you could excel in this role, we encourage you to apply and welcome a chance to review your background. We are dedicated to building and maintaining a diversified workforce and considering a broad array of candidates with a variety of skill, workplace experiences, and backgrounds.
As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to r ace, color, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law . If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email us at View email address on click.appcast.io .
At Wellington Management, our approach to compensation is designed to help us attract, inspire and retain the best talent in our industry. We strive to pay employees fairly and competitively across all levels and roles. Our approach to compensation considers all aspects of total compensation; all employees are eligible to receive salary, variable compensation, and benefits. The base salary range for this position is:
USD 90,000 - 180,000
This range takes into account the wide range of factors that are considered when making compensation decisions, including but not limited to skill sets; role; skills and experience; certifications; and education. This range is an estimate, and further details on salary and total compensation aspects will be shared with candidates during the recruitment process.
Base salary is only one component of Wellington’s total compensation approach. Other rewards may include a discretionary Corporate Bonus and/ or Incentives, if eligible. In addition, we offer a comprehensive and high value benefit package to meet the unique needs of our employees and their families, and we are committed to fostering a flexible work environment that enables employees to thrive personally and professionally. Examples of our benefits include retirement plan, health and wellbeing, dental, vision, and pharmacy coverage, health savings account, flexible spending accounts and commuter program, employee assistance program, life and disability insurance, adoption assistance, back-up childcare, tuition/CFA reimbursement and paid time off (leave of absence, paid holidays, volunteer, sick and vacation time)
We believe that in person interactions inspire and energize our community and are essential to our culture. In support of this commitment, our employees work from our offices 4 days a week with flexibility to work remotely 1 day a week. We believe that this approach ultimately supports our mission to deliver investment excellence to our clients and their beneficiaries over the long term.
Tracing our history to 1928, Wellington Management is one of the world’s largest independent investment management firms. We serve as a trusted adviser to clients in over 60 countries, visit our website to see our assets under management. Our innovative investment solutions are built on the strength of proprietary, independent research and span nearly all segments of the global capital markets, including equity, fixed income, multi-asset, and alternative strategies. As a private partnership whose sole business is investment management, our long-term views and interests are aligned with those of our clients. We are committed to attracting a talented and diverse workforce, and to fostering an open, collaborative culture of inclusivity because we believe multiple perspectives lead to more informed investment and business decisions. As an Equal Opportunity Employer, we welcome people with diverse life experiences, fresh ideas, and specialized subject-matter expertise. We believe that in person interactions inspire and energize our community and are essential to our culture. In support of this commitment, our employees work from our offices 4 days a week with flexibility to work remotely 1 day a week. We believe that this approach ultimately supports our mission to deliver investment excellence to our clients and their beneficiaries over the long term.
For more information, please visit (
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