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Principal Marketing Product Specialist - AiBLE

$174.3k - $200.4k

Medtronic

We anticipate the application window for this opening will close on - 13 Aug 2026

Position Description:

Responsible for serving as the business, clinical, and technical expert for Medtronic Cranial and Spinal Technologies (CST) enabling technology portfolio. Create key messages, value proposition and provide product demonstrations. Formulate short- and long-term strategy for commercialization and market development of Enabling Technology products. Conduct competitive analysis and customer segmentation exercises to execute on product positioning. Execute on commercial and development activity for software, capital equipment and imaging systems. Responsible for Sales, Downstream Marketing within the spine and cranial market. Work with external vendors and partners on large cross functional marketing and/or development projects. Provide clinical support and drive engagement and product awareness with surgeons. Responsible for designing and implementing product marketing plans (business plans, product pricing, sales & revenue forecasts and inventory) for U.S. and/or global regions. Conduct primary market research. Provide sales training. Provide strategic planning including scenarios planning tactics to support continuous market growth. Create campaigning materials and product advertisements to implement marketing strategies. Gathering Voice of Customer (VOC) input for product development and/or product utilization purposes. *Position requires on site at Lafayette, CO at least 4 days a week. Relocation assistance is not available for this position. #LI-DNI

25%-50% domestic and international travel to attend customer events, trade shows, and meet with strategic partners.

Basic Qualifications:

Requires a Master's degree in Business, Management, Biomedical Engineering or related business or engineering field and two (2) years of experience as a product specialist/manager or sales rep/manager for Spinal Medical Device products. Must possess a minimum of two (2) years of experience with each of the following: Sales, Downstream Marketing within the spine market; working with external vendors and partners on large cross functional marketing and/or development projects; providing clinical support and driving engagement and product awareness with surgeons in the spine market; designing and implementing product marketing plans, including business plans, product pricing, sales & revenue forecasts, and inventory for U.S. and/or global regions; conducting primary market research; sales training; scenarios planning tactics; creating campaigning materials and product advertisements to implement marketing/sales strategies; and gathering Voice of Customer (VOC) input for product development and/or utilization purposes. *Position requires on site at Lafayette, CO at least 4 days a week.

Salary: $174,300 to $200,400 per year

The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).

The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).

Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.

Further details are available at the link below:

Medtronic benefits and compensation plans (

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.

Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 95,000+ passionate people.

We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

We change lives . Each team member, each day, helps to improve and redefine how the world treats the most pressing health conditions, from heart disease to diabetes. Our industry leadership comes from the passion and ingenuity of our people. That's who we are. Working alongside one another, we use science, medicine, and a profound understanding of the human body to build extraordinary technologies that can transform lives.

We build extraordinary solutions as one team . With one Medtronic Mindset defining how we work. Speed and decisiveness run through our DNA. Diverse perspectives inspire our bold answers to any challenge that comes our way. And we deliver results the right way, breakthrough after patient breakthrough.

This life-changing career is yours to engineer . By bringing your ambitious ideas, unique perspective and contributions, you will...

  • Build a better future, amplifying your impact on the causes that matter to you and the world

  • Grow a career reflective of your passion and abilities

  • Connect to a dynamic and inclusive culture that welcomes the challenge of life-long learning

These commitments set our team apart from the rest:

Experiences that put people first . Respect for people is the hallmark of our humanity. It fuels our team to positively impact even a single life. And it means we put our people first at Medtronic as well, creating a culture of belonging and always pushing to get you the career-building resources you need.

Life-transforming technologies . No matter your role, you contribute to technologies that transform lives. What we build empowers patients to live life on their terms.

Better outcomes for our world . Here, it's about more than the bottom line. Our Mission to improve human welfare drives us. We advance healthcare, society, and equity with every design, inside and outside our walls.

Insight-driven care . Fresh viewpoints. Cutting-edge AI, data, and automation. You're shaping the future of healthcare technology and defining the next generation of breakthroughs in care

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

For sales reps and other patient facing field employees, going into a healthcare setting?is considered an essential function of the job and we expect our employees to comply with all credentialing requirements at the hospitals or clinics they support.

This employer participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here ( .

For updates on job applications, please go to the candidate login page and sign in to check your application status.

If you need assistance completing your application please email View email address on click.appcast.io

To request removal of your personal information from our systems please email View email address on click.appcast.io

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