Lead UX Designer
Purple Drive
Overview: Lead UX Designer: Key Capabilities
- Effectively present and defend design rationale based on the brand, business needs, user goals, and usability, rather than personal opinion
- Strong understanding of interface design principles; navigation and architecture; and typography, color, and layout principles
- Experience designing for AI-powered applications, including conversational interfaces, data visualization, and algorithmic decision-making systems
- Proficiency in design system creation and maintenance, including component libraries, design tokens, and documentation standards
- Knowledge of DesignOps methodologies, team scaling practices, and design process optimization
- Familiarity with standards-compliant web design and the capabilities and constraints provided by CSS, JavaScript libraries, mobile app frameworks, etc.
- Understanding of accessibility standards (WCAG) and inclusive design principles
- Experience with design and prototyping tools (Figma, Sketch, Adobe Creative Suite, etc.), vibe coding tools in Figma, MagicPath, Lovable, etc and ability to evaluate and implement new tools
- Collaborate with technical team members and mentor more junior colleagues
- Speak and write well, play well with others, and engage with senior-level clients
- Experience in consulting and the ability to deal with ambiguity
- Willingness to travel to client locations and collaborate with distributed delivery teams
- Strategic thinking ability to align design initiatives with business objectives and technology roadmaps.
- Experience leading design for enterprise software, B2B applications, or complex data-driven interfaces
- Background in service design or experience design for multi-touchpoint customer journeys
- Knowledge of research methodologies including quantitative UX research and analytics interpretation
- Experience with agile development methodologies and design integration in DevOps workflows
- Understanding of product management principles and go-to-market strategies
- Certification or formal training in design leadership, design thinking, or related methodologies
Vacancy posted 3 days ago
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