Senior Living Sales Counselor
The Pinnacle North Bethesda
Senior Living Sales Counselor
The Senior Living Sales Counselor is a sales professional who presents and sells the Community lifestyle to the prospective resident – from initial lead through closing – leading to deposits and gains in occupancy. This individual is responsible for meeting with prospective residents through telephone contact, personal appointments and will apply effective sales techniques which include a thorough discovery process, consultative and relational selling practices.
This effort includes both conducting and monitoring measurable sales goals for calls, appointments, event attendance, deposits and occupancy for the community. The Senior Living Sales Counselor is responsible for achieving (meeting or exceeding) reservation and move-in goals which advance occupancy for the Community.
Primary Responsibilities
The following duties are normal for this position. This list is not to be construed as exclusive or all inclusive. Other duties may be required and assigned.
- Generate sales referrals from potential resident and community contacts
- Respond to requests for information in a timely manner
- Provide accurate reports to all appropriate parties
- Maintain regular contact with existing leads and prospects
- Achieve the Community sales and move in goals
- Exceed hospitality and service standards
- Follow the Sales Process
- Prospecting
- Discovery process
- Presentations
- Closing Skills
- Retention
- Data Management and Tracking the Customer Journey
- Marketing
- Training and Development
- Operate CRM database.
- Utilize existing resident, depositor and lead contacts to generate additional leads by prospecting for referrals.
- Act professionally and honestly at all times in the representation of the Community concept of senior living.
- Other duties as assigned by Supervisor.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and Experience Required
• Business Administration, Marketing, Finance or English Bachelor Degree, or equivalent experience.
•Proven sales experience.
•At least one year in marketing/sales in senior living setting preferred.
The employer is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, the employer will provide reasonable accommodations to qualified individuals with disabilities and encourages prospective employees and incumbents to discuss potential accommodations with the employer.
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