Business Development Manager

M&R Marketing, based in Macon, GA, is currently hiring for the full-time, in‑house position of Business Development Manager. This position is available immediately. The ideal candidate will have 5+ years of professional sales experience, a deep understanding of digital advertising and strategy development, and a proven record of building strong client and team relationships. RESPONSIBILITIES The Business Development Manager (BDM) is responsible for cultivating new leads who match M&R’s target market, converting them to clients, and working cooperatively with Project Managers to ensure the successful completion of projects and retention of relationships. The BDM is expected to maintain a high-level of service‑knowledge in order to properly develop and present proposals to leads and clients. LEAD DEVELOPMENT Utilize personal network to gain contact with prospective clients Build outreach strategies and leads lists and effectively approach primary decision maker Accept and serve all assigned inbound leads (word‑of‑mouth, marketing efforts, referrals, etc) Qualify inbound leads based on our defined target market Create discovery briefs to be used by M&R’s internal team PROPOSAL PRESENTATION & FOLLOW UP Develop and present custom proposals to leads and clients based on their specific needs Possess a deep understanding of how specific services work together and will help promote a business in the most effective way possible Effectively utilize M&R’s CRM to track sales pipeline and progress towards business development goals Employ an effective follow‑up process with all leads and clients with the goal of converting CLIENT MANAGEMENT & SUPPORT Serve as the primary point of contact for clients Effectively discover the goals and needs of clients Develop strong marketing strategies and solutions based on client needs Strategize ways to reengage relationships with inactive clients Create discovery briefs to be used by M&R’s internal team Communicate the goals and vision of a project to the M&R creative team to ensure the client’s needs and expectations are exceeded Oversee the management of projects from beginning to endRegularly communicate with your book of business CLIENT RETENTION Explain to clients how specific services will help promote their products or services in the most effective way possible Evaluate service reporting and discuss with client and digital strategist as a part of client retention and growth Deliver proposals to existing clients to help increase the growth of their business and improve account retention with M&R Analyze customer satisfaction scores and follow‑up with clients as necessary PARTNER WITH PROJECT MANAGER Effectively introduce client to Project Manager as a secondary point of contact Partner with Project Manager in multiple ways as it relates to leads and clients COMMUNITY ENGAGEMENT Identify, cultivate, and maintain relationships with key stakeholders in our target market communities Attend community networking events Stay up to date on community news and activities within all key markets EMPLOYEE BENEFITS Health, Dental, Vision, and Life Insurance Matching 401K plan 10 paid holidays per year Paid vacation and sick time Paid maternity and paternity time #J-18808-Ljbffr