Copywriter
Insight Global
Job Description
Job Description
Required Skills & Experience
● Bachelor’s degree in English, Marketing, Communications, or related field.
● 3+ years of experience in brand marketing, copywriting, or content strategy roles.
● Strong portfolio demonstrating creative storytelling and campaign development experience.
● Experience in e-commerce, DTC, Amazon, or health & wellness/beauty-adjacent industries
● Proficiency in Figma + Adobe Creative Suite and familiarity with digital design principles.
● Strong understanding of SEO, digital marketing, and performance-driven content strategy.
● Excellent communication, collaboration, and cross-functional collaboration skills.
● Ability to manage multiple priorities in a fast-paced, deadline-driven environment.
● Strong conceptual thinking with a consumer-first mindset and passion for brand storytelling.
Job Description
The Copywriter is responsible for developing and executing compelling, conversion-driven brand storytelling across all marketing channels. This role partners closely with the Brand team and cross-functionally with teams including PR, Paid Media, Social, Web, and Channel Marketing to ensure cohesive messaging and high-impact creative execution across campaigns, product launches, and
ongoing brand initiatives.
The Copywriter Specialist serves as a subject matter expert in brand messaging, digital content strategy, and consumer-focused storytelling while leveraging AI-powered tools to improve content development, efficiency, optimization, and creative ideation.
Vacancy posted 8 days ago
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