INTERN, MARKETING

El Pollo Loco CRM Operations & Loyalty Intern

At El Pollo Loco, we are on a mission to be the nation's leading fire-grilled chicken restaurant. When it comes to our people, we are all about growth. Whether that means specialized training, a clearly laid out career trajectory or collaborating cross-functionally, we are committed to the success of our people the same way we've been committed to the success of the El Pollo Loco brand for the last 50 years. In fact, we see you as our secret ingredient. While our chicken is fire, it's our people who set us ablaze.

Our restaurants are only the tip of the flame! If you're looking for an innovative, winning, and welcoming workplace, then a flamin' good career in our Restaurant Support Center is right for you.

At our Support Center, we believe our best work is done Together, when departments collaborate and everyone is confident in contributing their ideas. This is why we are in the office 3 days per week.

Let's Get Loco!

What's in it for you!

• STRONG office culture recognized as a Great Place to Work® and driven by our core values: Simple. Together. Relentless. Ownership. Nimble. Growth
• Career growth opportunities
• Competitive pay
• Employee Assistance Program
• PerkSpot discounts program

POSITION PURPOSE:

The CRM Operations & Loyalty Intern will support the Loyalty & CRM Manager in executing and optimizing customer engagement campaigns across e-mail and loyalty channels. The Intern will play a key role in improving reporting visibility, streamlining campaign operations, and supporting cross-functional coordination. They will gain experience in lifecycle marketing strategy, campaign execution, and how data-driven insights inform marketing decisions within a national restaurant brand.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

INTERNS WILL LEARN:

• CRM and loyalty platform operations (campaign setup, QA, deployment)

• How to analyze marketing performance across email and loyalty channels

• Marketing operations workflows and cross-functional coordination

• How large-scale promotional calendars are managed end-to-end including monthly calendar planning and an integrated tent-pole event.

WORK OVERVIEW:

1. CRM & Loyalty Reporting Support

• Compile and analyze daily loyalty performance metrics

• Compile campaign-level CRM performance metrics (email/SMS)

• Identify trends and summarize weekly insights

2. Campaign Execution & QA Support

• Brief and setup loyalty offers in Punchh

• QA and Test campaigns

• Lead cross functional initiatives including QA, communications, and business optimization

• Manage campaign timelines and ensure on-time deployment

3. Promotional & eGift Card Planning Support

• Design annual eGift promotional calendar

• Coordinate creative briefs for upcoming holidays (Halloween/DDLM, Christmas)

• Track timelines, asset delivery, and reporting requests

QUALIFICATIONS – EDUCATION, EXPERIENCE, LICENSE/CERTIFICATIONS:

To perform this job successfully, an individual must be able to satisfactorily perform the essential functions of the job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of the job. The requirements listed below are representative of the education and/or experience required.

EDUCATION/WORK EXPERIENCE:

• Undergraduate student, college seniors, or recent college graduate (within the last 12 months).
• Must be actively enrolled or recently graduated from a degree program in Marketing, Business, or related field.

Our Company

In 1980 the first American El Pollo Loco opened on Alvarado Street in Los Angeles, quickly becoming a destination for the best citrus-marinated, fire-grilled pollo in town. Over the past four decades, El Pollo Loco has grown into more than 500 restaurants across 9 states, becoming an L.A. mainstay and cultural benchmark along the way. Today, we continue to work just as hard to always provide our customers with Quality Chicken. Fast. Easy. Affordable.

The pay range identified is the hourly or salary rate El Pollo Loco expects to pay for the posted position. This range does not include any benefits or bonus opportunities that might be available for the position based on position and eligibility criteria. At El Pollo Loco, it is not typical for an individual to be hired at the high end of the range. Individual pay decisions will vary based on a variety of factors including years of experience, industry experience, education, geography, etc.