Dexter Outdoors Sales Manager

Salary: $90,000 - $112,000 Role Description The Dexter Outdoors Sales Manager will be responsible for driving sales growth and managing key customer relationships for the Dexter Outdoors brand. This role is highly relationship-focused and will lead both direct account management and the oversight of independent manufacturer representatives. This position is open to candidates located in the state of Florida, ideally with strong familiarity and connections within the outdoor, fishing, or marine markets. The ideal candidate will have current experience with selling to distributors, independent accounts and large chain accounts in the recreational/commercial fishing industry. The role involves regular travel in Florida to customer locations, trade shows, and industry events, as well as nationally up to 30% of the time. This role reports to senior leadership and works closely with marketing, product development, and operations. Specific Responsibilities Own and manage top Dexter Outdoors accounts, building long-term, value-driven customer relationships Identify, develop, and grow new customer opportunities within the outdoor, fishing, and specialty retail channels Enable, manage, and support independent manufacturer representatives to drive consistent brand execution and sales performance Develop account-specific growth strategies, including assortment planning, merchandising, promotions, and product launches Collaborate with marketing on product positioning, trade shows, and go-to-market initiatives Analyze sales performance, customer trends, and market opportunities to inform strategy and forecasting Represent Dexter Outdoors at trade shows, industry events, and customer meetings Maintain strong internal communication with manufacturing, customer service, and leadership teams Accompany Reps on calls and visits to related customer meetings and presentations. Travel with and without Reps to visit marinas to promote and sell Dexter Outdoors products, and to develop relationships with boat captains to promote Dexter brand. Supervisory Relationship Report to V.P. of Sales Supervise Dexter Outdoor Independent Reps Organizational Relationships Frequent contact with VP of Marketing, Customer Service, and Manufacturer Reps External Business Relationships Continuous contact with key national chain distributors, wholesalers, sporting goods stores and chains, marinas, tackle shops, and captains to bring them into the company’s customer sphere. Qualifications and Experience Proven experience in sales, account management, or business development Strong relationship-management and customer acquisition skills Experience working with independent manufacturer reps strongly preferred Background or demonstrated familiarity with the outdoor, fishing, or sporting goods industry highly desirable Solid understanding of merchandising, retail strategy, and wholesale distribution Excellent written and verbal communication skills Self-motivated, organized, and comfortable managing multiple accounts and priorities Must be based in Florida and willing to travel regularly (primarily E Coast) to support customers, reps, and industry events Must have current experience with selling to distributors, independent accounts and large chain accounts in the recreational/commercial fishing industry What We're Looking For A relationship-first sales professional who thrives on trust, credibility, and long-term partnership Someone who understands outdoor consumers and the retailers who serve them A confident communicator who can represent a heritage brand with professionalism and authenticity A hands-on leader who can balance strategy with day-to-day execution Language Skills Must be able to fluently converse, as well as read and write English. Why Dexter‑Russell? Work with a respected American manufacturer with over 200 years of heritage Opportunity to shape and grow a premium outdoor brand Competitive compensation package commensurate with experience Collaborative, entrepreneurial environment with direct access to leadership Requirements added by the job poster Valid driver's license Accept a background check Authorized to work in the United States #J-18808-Ljbffr Dexter-Russell, Inc.