Leasing & Marketing Specialist

Description:

About Us

Newbury Residential specializes in acquiring and revitalizing multifamily properties—particularly in secondary and tertiary markets—through strategic acquisitions, efficient closings, and targeted renovations. With over a decade of experience, we’re experts at rebranding, repositioning, and elevating asset performance while consistently outperforming national averages. 

Newbury's mission is to create exceptional living spaces that enrich the lives of our residents, foster a sense of community, and uphold the highest standards of quality and customer service. Our goal is to incrementally improve every community we own and manage.

Job Overview

As a Leasing & Marketing Specialist at Newbury Residential, you will play a vital role in our property management team. You will be the first point of contact for prospective residents, showcasing our properties and providing exceptional customer service. Your primary responsibilities will include managing the leasing process, maintaining occupancy rates, and ensuring tenant satisfaction. If you are a motivated individual with excellent communication skills and a passion for real estate, we encourage you to apply.

Position Description

• Greet prospective residents, provide property tours, and highlight community features and amenities.
• Manage the full leasing process including applications, screening, approvals, and lease execution in compliance with Fair Housing laws.
• Respond promptly to leads through phone, email, and online platforms to maximize conversion rates.
• Develop and implement community marketing strategies to drive occupancy and retention.
• Maintain accurate and timely updates across ILS platforms (Apartment.com, RentPath, Zillow, etc.) and the company website.
• Track traffic sources and assist in analyzing marketing performance to recommend improvements.
• Prepare market surveys and report on competitor pricing, specials, and amenities.
• Support social media campaigns and community outreach to promote brand awareness.
• Build strong relationships with residents through excellent customer service and follow-up.
• Assist in planning and executing resident events and community engagement activities.
• Collaborate with property management and compliance teams to ensure lease files and resident documentation meet company and regulatory standards.
• Maintain knowledge of current leasing specials, property availability, and company policies.
• Contribute to weekly occupancy and marketing reports for Regional Manager review.
• Work with property management software (Entrata, Yardi, OneSite, AppFolio, or similar) and Microsoft Office Suite.

Our Core Values

At Newbury Residential, our team members embody our values in everything we do:

• Honesty at Our Core – acting with transparency and integrity in every interaction.
• People Centered Approach – putting our residents and prospects first, always.
• Innovation – bringing creativity and fresh ideas to how we serve and market our communities.
• The Newbury Standard – striving for excellence in design, service, and performance.
• Empowering Respect – fostering inclusivity, collaboration, and dignity across our teams and communities.

How to Apply

Interested candidates are invited to submit their resume and cover letter detailing their qualifications and experience. To be considered as a top candidate, please submit a 1-3 minute video along with your application, answering the following questions: 

What excites you most about this role? 

What unique qualities will you bring to our team?

Requirements:

Position Requirements

• Outgoing with previous leasing or sales experience in property management, real estate, or hospitality preferred.
• Detail-oriented with strong organizational and time-management skills
• Creative mindset with experience in social media management and grassroots marketing.
• Professional, customer-focused, and results-driven approach.
• Ability to work flexible hours including some evenings and weekends, as needed.

Necessary Special Requirements

• Excellent written and verbal communication skills with the ability to build rapport quickly.
• Valid Driver's License and reliable transportation
• Effective communication skills and display professionalism
• High school diploma or equivalent required; college degree in Marketing, Business, or related field a plus.
• Proficiency in Microsoft Office (Word, Excel, Outlook)
• Strong sales and negotiation abilities
• Ability to work independently and as part of a team

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