Art Director (bareMinerals)

About the Role

We are seeking an Art Director who lives at the intersection of beauty culture content and commerce. This role is responsible for shaping how our brands show up across social platforms social commerce channels creator ecosystems and emerging digital spaces.

This is not a traditional art direction role. Were looking for someone who deeply understands how consumers discover engage with and purchase beauty products todayfrom TikTok Shop and Instagram Reels to creator content livestream shopping paid social and community-driven trends.

As an Art Director you will concept and execute high-performing platform-native creative that builds brand love drives engagement and fuels conversion. Youll partner closely with social influencer media ecommerce and marketing teams to create content designed for the speed and behavior of todays digital consumer.

Responsibilities

• Lead creative development for social-first campaigns creator content TikTok Shop social commerce initiatives and always-on content strategies.
• Concept and execute thumb-stopping creative across TikTok Instagram YouTube Shorts Pinterest paid social CRM and emerging platforms.
• Develop content specifically designed to drive engagement consideration and conversion with a strong understanding of social commerce best practices.
• Partner with Influencer Social Media and Ecommerce teams to create platform-native content that supports full-funnel objectives and measurable business outcomes.
• Art direct creator influencer UGC livestream and social commerce content that feels authentic to each platform while maintaining brand standards.
• Translate cultural trends platform behaviors consumer insights and social conversations into creative concepts that feel relevant and timely.
• Drive innovation in short-form video motion storytelling and emerging content formats.
• Collaborate with creative leadership copywriters photographers videographers and external creators to bring ideas to life.
• Ensure all creative is optimized for platform-specific algorithms audience behaviors and performance metrics.
• Support rapid content creation testing iteration and optimization based on performance insights and social trends.
• Partner with project management and cross-functional teams to deliver content efficiently while maintaining a high creative standard.
• Maintain a deep understanding of social commerce trends including TikTok Shop affiliate marketing creator partnerships livestream shopping and evolving digital consumer behaviors.

About You

• 6 years of experience in art direction content creation or creative design with a strong focus on social-first and digital commerce environments.
• Demonstrated experience creating content for TikTok Instagram YouTube social commerce and creator-driven ecosystems.
• Strong portfolio showcasing social-first campaigns short-form video creator collaborations social commerce content and performance-driven creative.
• Deep understanding of TikTok Shop influencer marketing affiliate content livestream shopping and digital consumer behavior.
• Expert in Adobe Creative Suite and Figma; proficient in After Effects motion graphics and video editing tools.
• Strong understanding of social platform trends algorithms content formats and best practices.
• Experience art directing photography video creator content and UGC-style assets.
• Comfortable balancing brand storytelling with performance marketing objectives.
• Data-curious and able to use performance insights to inform creative decisions and optimization.
• Passionate about beauty culture creators social trends and the rapidly evolving social commerce landscape.
• Highly collaborative adaptable and energized by a fast-paced test-and-learn environment.
• Strong understanding of full-funnel consumer journeys and how creative contributes to awareness engagement conversion and loyalty.

Success in This Role

Within your first year you will help elevate Orveons social presence by creating content that is culturally relevant platform-native commerce-driven and creator-led. You will play a critical role in accelerating brand growth through social engagement creator partnerships TikTok Shop performance and digital-first storytelling that meets consumers where they spend their time and make purchasing decisions.

Pay Transparency The following represents a good faith estimate of the compensation range for this position. At Orveon Global we carefully consider a wide range of non-discriminatory factors when determining salary. Actual salaries will vary depending on factors including but not limited to location education experience and qualifications. The pay range for this position is $98000 - $130500 supplemented with all the amazing benefits above for full-time employees!

Opportunities and Accommodations - Orveon is deeply committed to building a workplace and global community where inclusion is not only valued but prioritized. Find out more on our careers page. Opportunities and Accommodations
Orveon is deeply committed to building a workplace and global community where inclusion is not only valued but prioritized. We strive to build and nurture a culture where a focus on diversity equity and inclusion is instinctive. Our deep sense of passion and pride in what we do both as individuals and as a collective unifies our shared commitment to changing beauty for the better. Therefore all qualified applicants receive consideration for employment without regard to race
color religion gender gender identity or expression family status marital status sexual orientation national origin genetics neurodiversity disability age or veteran status or any other non-merit based or legally protected grounds. We recognize and celebrate different ideas perspectives and backgrounds and know they create a more robust and creative work environment.

BE AWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious recruiter activity by persons that are posing as Orveon Global Recruiters/HR. Please confirm that the person you are working with has an @ email address. Additionally Orveon Global does NOT request financial information or payments from candidates at any point during the hiring process. If you suspect fraudulent activity please visit the Orveon Global Careers Site at to verify the posting and apply through our secure online portal

Required Experience:

Director