Email Marketing Coordinator
$55k - $65kEveryday Health
Email Marketing Coordinator
The Opportunity:
We are looking for an organized, detail-oriented Email Marketing Coordinator to join our growing marketing team. In this full-time, 100% remote role, you will be responsible for the day-to-day execution of our email campaigns, bridging the gap between our high-level marketing strategy and our active sales pipeline.
Reporting directly to the Director of Marketing, you will work cross-functionally and build key partnerships with the sales team to ensure all email cadences seamlessly align with outreach and sales initiatives. This position offers a standard full-time schedule with no regular travel requirements, making it ideal for a self-motivated digital marketer who thrives in a collaborative, remote environment.
Key Responsibilities:
- Campaign Execution: Own the daily setup, scheduling, optimization, and deployment of all email marketing campaigns.
- Sales Collaboration: Work cross-functionally with the sales team to develop cohesive email cadences that align marketing efforts with sales outreach.
- Database Management: Oversee database health by performing monthly updates, segmenting lists accurately, and routinely cleaning contact data to maximize deliverability.
- Reporting & Optimization: Track and analyze key email metrics to provide actionable insights that support the sales pipeline and drive continuous campaign improvement.
- Automations & Lifecycles: Set up and maintain automated customer journeys, including welcome series, nurture flows, and re-engagement campaigns.
Job Qualifications:
Required:
- Experience: 1–3 years of hands-on experience in digital marketing, specifically focused on email marketing
- Education: Bachelor's degree in marketing, business, or a related field.
- Platform Knowledge: Experience utilizing major ESP platforms such as Mailchimp, Campaigner, or Klaviyo
- Technical Skills: Basic understanding of HTML and CSS specifically for email layouts, ensuring templates render correctly across mobile and desktop.
- Copywriting & Layout: Strong proofreading skills, an eye for clean visual hierarchy, and the ability to write engaging subject lines and clear calls-to-action (CTAs).
- Analytical Mindset: Comfortable working with data, Excel spreadsheets, and Google Analytics to interpret campaign performance.
Preferred:
- Graphic Design: Experience using Canva or Adobe Creative Suite for creating promotional marketing assets.
- Industry Experience: Background or experience working within healthcare, medical/dental verticals, or e-commerce environments.
Salary compensation for this role is $55,000 to $65,000. Individual pay within the compensation range for this business unit specific role is determined based on a variety of factors including experience, scope of the role, capabilities to perform the role, education and training, as well as business and company performance.
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