Senior Vice President, Development and Marketing
$125kSERV Behavioral Health System, Inc.
Senior Vice President Of Development And Marketing
Reporting to the President/CEO, the Senior Vice President of Development and Marketing is a dynamic, results-oriented leader who plays a creative and strategic role in driving fundraising, marketing and public relations initiatives. The SVP is responsible for growing revenue, increasing community awareness, strengthening relationships and elevating the mission through creative and strategic storytelling.
Responsibilities:
- Develops and implements a strategic fundraising plan to meet development and programmatic goals, maximizes new opportunities, and significantly grows funding base for long-term sustainability
- Solicits major gifts from individuals and foundations; actively cultivates relationships with potential donors
- Responsible for research, development, and execution of all funding proposals;
- Researches and identifies local, state, federal, corporate and private foundation grant opportunities aligned with the organizational mission; secures significant grant funding on an annual basis
- Creates engaging digital content for the website, social media, and email platforms, including weekly newsletters, quarterly and annual reports, brochures and strategic plans
- Manages all social media accounts including content planning, posting, monitoring, and community interaction
- Produces varied multimedia content including photographs, videos, testimonials, graphics, and other digital assets to promote engagement and brand awareness
- Develops internal and external email communications for events, programs, and fundraising initiatives.
- Represents the organization before community groups, including City Councils, Chambers of Commerce, and Service Organizations; communicates the mission and vision to external stakeholders
- Spearheads the Family Executive Council seeking program input from client family members
- Oversees planning and hosting of events including fundraising galas, employee picnics, holiday events and retreats
- Assists with recruiting and onboarding new Board members
- Oversees external partners including crisis communications and public relations firms, grant writers, advertising agencies, photographers, printers and digital media experts
- Promotes the organization-wide brand and promotes visibility in the general public and the communities served
- Other duties as assigned or as needed to meet departmental or organizational goals
Qualifications & Skills:
- Creativity, innovation and the ability to translate ideas into action plans and results
- Outstanding writing, editing, verbal, public speaking and presentation skills
- Ability to prepare compelling grant proposals
- Ability to gain trust and influence stakeholders
- Ability to motivate and inspire team members
- Ability to work a flexible schedule including evenings and weekends
- Computer skills including Microsoft Office, donor management software, presentation software and graphic design software
- Reliable transportation and the ability to conduct extensive regional travel
Required Licenses Or Experience:
- Bachelor's degree in English, Communications, Marketing, Business, Fine Arts or related field
- 10 years of experience managing development and/or marketing programs
- Experience writing and editing newsletters, press releases, annual reports, and marketing literature
- Supervisory experience including building, leading and mentoring a team
- Direct fundraising experience (e.g., events, major gifts, revenue-generating campaigns, sponsorship, relationship building, etc.) with a demonstrated track record of fundraising success
- Experience in marketing and communications for nonprofit, corporate, and/or agency organizations strongly preferred
Supervises:
- Director of Individual and Corporate Giving
- Development and Marketing Coordinator
- $125,000.00 per year
- Auto allowance
- Opportunity for performance bonus
EEO STATEMENT:
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, veteran status, or any other characteristic protected by law.
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