Applications and Integrations Lead

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

WHAT YOU'LL DO

We are looking for a senior, highly technical Applications & Integrations Lead to own the architecture, governance, strategic roadmap, and support of our GTM, CX and platform technology ecosystem. Leading our newly formed Applications & Integrations team, you will merge team leadership with direct, hands-on expertise in Salesforce, application management, and integrations to establish the operational frameworks necessary for keeping our systems stable, secure, compliant, and audit-ready. The ideal candidate possesses experience in large-scale application administration, a clear understanding of compliance and governance structures, deep practical knowledge of middleware and integration platforms like Tray.io or Workato. You should be just as comfortable diving deep into technical configurations as you are collaborating strategically to shape new functional operations.

Responsibilities:

• Governance & Administration – Establish and execute the governance framework and Application Lifecycle for the Salesforce ecosystem and GTM/CX applications, maintaining compliance with SOX and ITGC standards and optimal operational health
• Integration Architecture & Delivery– Own the project lifecycle for all net-new integrations, designing, developing, and deploying system integrations using consistent, scalable patterns
• Data Integrity, Modeling & Sign-off – Serve as a key stakeholder for sign-off on proposed data models and data flows, ensuring alignment with DAGE, Salesforce Architecture and Delivery
• Automation & Middleware Ownership – Own administration of the Tray.io iPaaS platform and lead delivery of scalable automations across the ecosystem
• Stakeholder Partnership – Proactively lead stakeholder engagement by translating requirements from GTM, CX, Marketing, Finance, Legal, and other teams into strategic, scalable, and well-documented solutions
• Documentation & Change Management – Maintain documentation for system architecture, processes, and procedures, and lead change management for integrations and applications
• Day-to-Day Application Support– Collaborate with the team's Support Specialists to provide hands-on escalation management across the Salesforce environment and related GTM/CX applications, ensuring prompt triage and resolution of user issues, system configuration adjustments, and break/fix requirements

WHO YOU ARE

Core Requirements:

• At least 5 years of application administration within mid-to-large scale environments (supporting over 500 users), focusing on the oversight of interconnected tool networks
• Deep knowledge of connecting various platforms with Salesforce through common integration methods like Connected Apps, OAuth, and REST/SOAP APIs
• Strong background in implementing change management, data governance frameworks, and ensuring compliance with audit expectations and SOX/ITGC guidelines
• Practical experience configuring and using integration middleware such as Workato, Mulesoft, or Tray.io
• Skilled at guiding complex technical projects with multi-directional, cross-functional dependencies and fluid priorities
• Familiarity managing SaaS tools including Gong,Outreach, Marketo,Clari etc.
• Exceptional interpersonal skills with a strong capacity to clearly convey technical intricacies to non-technical business partners

Preferred Qualifications:

• Team Buildout– Experience in establishing new business functions, operating procedures, or architectural infrastructure from the ground up without relying on existing processes or documentation
• Strategic & Tactical Balance– Proven capability to balance long-term enterprise engineering and platform governance alongside daily support requests
• Relevant Credentials– Possession of certifications like Salesforce Platform App Builder, Advanced Administrator, or Salesforce Architect is highly valued

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $105,000 and $164,000/year with an expected On Target Earnings (OTE) between $121,000 and $189,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.

WHAT WE OFFER

Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here . More details on benefits plans will be provided if you receive an offer of employment.

From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as:

• Competitive compensation that may include equity
• Retirement and Employee Stock Purchase Plans
• Flexible paid time off
• Comprehensive benefit plans covering medical, dental, vision, life, and disability
• Family services that include fertility benefits and equal paid parental leave
• Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
• A curated in-office employee experience, designed to foster community, team connections, and innovation
• Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
• Employee Resource Groups that provide supportive communities within Braze
• Collaborative, transparent, and fun culture recognized as a Great Place to Work®

ABOUT BRAZE Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.

The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025.

Braze was also named a 2025 Best Companies To Work For by U.S. News & World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.

The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.

BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER

At Braze, we strive to create equitable growth and opportunities inside and outside the organization.

Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you .

We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you

OUR AI-POWERED BRAZE RECRUITMENT PROCESS

At Braze, we’re committed to a fair and transparent candidate experience. To help our recruitment teams focus on what matters most — the person behind each application — we use AI-assisted tools at certain stages of our recruitment process.

This includes using AI to analyze the experience, skills and qualifications in your application materials to help with screening and prioritizing candidates. Such screening may amount to a form of solely automated decision-making. We also use AI for administrative support, like scheduling and recording interviews and summarizing interview notes. Our recruiting teams remain responsible for all hiring decisions and are involved throughout the process.

Depending on where you are located, you may have certain rights available to you in relation to Braze’s use of AI:

• To opt out of AI-assisted review of your application, please click the “Learn More” button below and follow the instructions before submitting your application. Please note, if you apply to multiple roles at Braze, you will need to opt out in relation to each application.
• To exercise other types of rights, such as rights to request further information about how AI is used in our recruitment process, to request a manual review of any decision made or to contest a decision, please contact us at View email address on aiapply.co.

Please contact us at View email address on aiapply.co with any questions.To find out more about our hiring process, check out this page.

Notice Regarding Automated Employment Decision Tool (NYC Local Law 144)

Our use of AI during the application review process may include the use of automated employment decision tools. Pursuant to New York City Local Law 144, for roles based in New York City, or if you reside in New York City, you have the right to request an alternative selection process or a reasonable accommodation instead of AI-assisted review.

To opt out of AI-assisted review of your application, please click the “Learn More” button below and follow the instructions before submitting your application. Please note, if you apply to multiple roles at Braze, you will need to opt out in relation to each application. Please submit any other request to our Talent Acquisition team at View email address on aiapply.co promptly after applying. Summaries of the most recent bias audit results for such tools are available here .

Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.