Vice President, Product Management

Vice President, Product Management

Overview
Mastercard Services is a key growth engine, combining proprietary data, technology, insights, and expertise to help our customers grow and differentiate.
The Consumer Acquisition & Engagement (CA&E) team develops and scales solutions that help customers acquire, engage, and retain consumers. We are seeking a Vice President, Product Management, North America to lead regional product management activities and drive the growth and performance of the CA&E portfolio across Marketing Services, Rewards & Offers, and Personalization.
This leader will be responsible for maximizing the performance of the current portfolio while identifying evolving customer and market needs across North America and translating those insights into new products, capabilities, and growth opportunities. The role will play an important part in helping shape the future of consumer engagement as AI, personalization, and agentic commerce continue to transform how consumers discover, decide, engage, and transact.
Role
The Vice President will serve as a regional product management leader for CA&E in North America, connecting customer and market needs with Mastercard's global product strategy and innovation priorities.
This role will drive regional product priorities, manage portfolio performance, and support investment planning while ensuring products are effectively localized, differentiated, and scaled across the market. The VP will maintain a strong external focus, bringing together customer insights, competitive intelligence, technology trends, and emerging consumer behaviors to identify opportunities for growth and innovation.
A key component of the role will be leading new product development initiatives and innovation efforts in partnership with regional and global stakeholders. The successful candidate will help bring the next generation of CA&E solutions to market by leveraging Mastercard's differentiated data, technology, AI capabilities, and broader ecosystem.
The VP will work closely with Global Product, CA&E Commercialization, Sales, Account Management, Technology, and other cross-functional teams to translate strategy into scalable products and measurable business outcomes.
Key Responsibilities
Product Strategy & Portfolio Management
Lead the North America CA&E product roadmap across Marketing Services, Rewards & Offers, and Personalization.
Translate customer needs, market dynamics, and competitive trends into product recommendations, priorities, and requirements.
Partner with Global Product teams to provide regional market insights that inform global roadmaps and support the deployment of relevant capabilities and use cases within North America.
Evaluate opportunities to scale, evolve, build, partner, or rationalize solutions across the product portfolio.
Monitor product performance and market trends to identify opportunities for growth and differentiation.
Portfolio Performance & Investment Management
Manage regional product performance, forecasting activities, and budget planning processes.
Support investment prioritization and business case development for high-growth and high-value opportunities.
Drive strong product economics, pricing strategies, and commercialization approaches that support sustainable growth.
Monitor customer adoption, product utilization, business impact, and portfolio performance metrics.
Partner with Finance and Commercialization teams to ensure alignment of growth objectives and investment decisions.
New Product Development & Innovation
Identify unmet customer needs and collaborate with global and regional teams to develop new products, capabilities, and business opportunities.
Lead regional pilots and product innovation initiatives from concept through validation, commercialization, and scale.
Assess the impact of AI, agentic commerce, personalization, data, and emerging technologies on consumer acquisition and engagement.
Partner across Mastercard to develop differentiated solutions that leverage the company's data assets, technology, network, and trusted brand.
Contribute to innovation planning by bringing customer, market, and competitive perspectives into product development discussions.
Go-to-Market & Scaling
Partner closely with the CA&E Commercialization lead on product localization and go-to-market strategies for North America.
Help shape customer value propositions, sales enablement materials, and scalable commercial models tailored to priority customer segments.
Serve as a senior product subject matter expert for customers and internal stakeholders, particularly in strategic and complex opportunities.
Collaborate with Sales and Account Management teams to incorporate customer feedback into product enhancements and growth initiatives.
Manage key external partners and vendors that support product innovation, delivery, and growth.
About You
Proven product management leader with experience developing strategy, managing complex product portfolios, and driving growth through new product development.
Strong track record of developing, launching, and scaling customer-centric products and solutions.
Strategic thinker with the ability to translate market and technology shifts into actionable product opportunities.
Strong understanding of AI, data, personalization, and emerging technology trends and their implications for consumer experiences, marketing, loyalty, and commerce.
Customer-centric mindset with the ability to translate customer pain points into differentiated products and compelling commercial propositions.
Strong business and financial acumen, including experience evaluating investment opportunities and managing portfolio trade-offs.
Demonstrated success building alignment and influencing across complex, global, and matrixed organizations.
Executive presence with the ability to engage effectively with senior customers, partners, and internal leaders.
Exceptional communication, storytelling, and stakeholder management skills.
Results-oriented leader with a strong bias for action, innovation, and continuous improvement.

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact View email address on us.fitly.work and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;


• Ensure the confidentiality and integrity of the information being accessed;


• Report any suspected information security violation or breach, and


• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

In line with Mastercard’s total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. THIS POSTING RELECTS ONE OR MORE CURRENT VACANCIES ON OUR TEAM, AND MASTERCARD INTENDS TO FILL THIS POSITION BY 01/11/2027. If the fill date has passed, Mastercard intends to fill this position as soon as possible.

Purchase, New York: $235,000 - $375,000 USD