Marketing Specialist
Augmentus Robotics
About Your Role
SEO, SEM, and paid media: keyword targeting, ad copy, audience segmentation, bid optimization, and spend allocation. Email nurture sequences and lifecycle campaigns to convert and accelerate leads. Full-funnel performance tracking, attribution, and pipeline reporting. Social media content production: posts, carousels, and video clips from raw engineering footage through to published assets. Web content: blog posts, landing pages, case studies, and site maintenance via WordPress. Trade show and event support: collateral, booth content, pre/post-event campaigns. Competitor monitoring and market intelligence.
Requirements
2–4 years of B2B marketing experience spanning content production and demand generation. Hands-on experience with Claude, Gemini, NotebookLM, or comparable platforms for content generation and workflow automation. Hands-on SEO and SEM experience: keyword research, on-page optimization, ad copy, bid management, and performance reporting. Marketing automation and email sequencing platform experience. Canva or equivalent design tool proficiency for visual production. WordPress + page builder knowledge (Elementor preferred). Image and video generation tools experience (Midjourney, Adobe Firefly). Strong technical writing ability for engineer-facing audiences.
Good To Have
Manufacturing, industrial, or engineering buyer marketing experience. Video editing tools experience (Opus Clip, CapCut, Descript). HubSpot or similar CRM familiarity. Account-based marketing campaign background. API management and tool integration knowledge. Startup or scale-up experience.
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