Product Manager Adobe Target

Our Company

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

We are seeking a skilled and motivated Product Manager to join our team in Lehi. The PM will be responsible for defining, prioritizing, and delivering high-quality digital experiences on Adobe Target. Collaborate with development, design, marketing, and business teams to meet customer needs and business goals.

** About Adobe Target **

Adobe Target is the industry-leading experimentation and personalization platform, enabling businesses to deliver optimized, technology-enhanced experiences across web, mobile, and emerging channels. Target powers real-time decisioning, advanced testing, and personalization at scale, helping brands improve engagement and conversion through data-driven insights and automation.

** Role Overview **

We are looking for a Product Manager to define and deliver the next generation of Adobe Target capabilities. You’ll join the Optimization & Personalization Product Management team , which is focused on building AI-powered experimentation and personalization workflows that integrate seamlessly with Adobe Experience Platform and emerging agentic AI solutions. Your work will accelerate customer experience optimization for thousands of global brands.

** What You’ll Do **

• Competitive and Market Analysis
  Research industry trends in experimentation, personalization, and technology-based optimization to inform roadmap priorities and maintain Adobe’s leadership position.

• Build product
  Partner with cross-functional teams to build prototypes and share a roadmap that advances capabilities in areas like agentic AI, experimentation and real-time personalization.

• Translate Customer Needs into Requirements
  Define detailed requirements based on deep understanding of customer jobs-to-be-done, focusing on workflows for experimentation, personalization, and data-supported decision making.

• Collaborate Across Adobe Ecosystem
  Work closely with other product managers, architects, and engineering leaders to deliver integrated solutions across Adobe Experience Platform, including AJO, AEM, CDP and CJA.

• Drive Adoption and Continuous Improvement
  Engage with early adopters, iterate quickly, and champion new capabilities to accelerate customer success and platform adoption.

** Qualifications **

Education & Experience

• Bachelor’s degree or equivalent experience, MBA or advanced degree preferred.

• 1-3 of product management experience, ideally in a SaaS or enterprise software

Technical & Domain Expertise

• Interest in / experience with experimentation frameworks, personalization strategies, and AI/ML concepts.

• Familiarity with cloud platforms, APIs, and integration patterns.

Skills & Competencies

• Excellent collaboration and communication skills to work across engineering, design, and business teams.

• Strong analytical and problem-solving skills with a data-driven attitude.

Preferred

• Experience with AI products. A portfolio of projects built using AI.

• Knowledge of experimentation and agentic AI concepts.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

**
Let’s Adobe together**

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture , focus on people, purpose and community , Adobe for All , comprehensive benefits programs , the stories we tell , the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email View email address on click.appcast.io or call View phone number on click.appcast.io.

AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI - and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience .

Expected Pay Range:
Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this positionis $87,800 -- $169,500 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge, skills,and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California :

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice
May 01 2026 12:00 AM

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.