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Marketing Representative

Lifesteps of Western PA

Marketing Representative - Butler, PA

Lifesteps is a non-profit, human services organization which has been serving Western Pennsylvania for over 100 years by "helping individuals and families with life's changing needs". The Agency provides programs and services to help children, adults, seniors and those with special needs live to their fullest potential. If you have a strong desire to help others and serve the community, this may be the right opportunity for you.

The Marketing Representative assists in the creation, design, writing and functionality of social media, internet and traditional print tools used to promote, advertise or communicate the Organization's programs and services. The Position is responsible for interacting directly with program and other department staff to understand needs to translate into a technical design and promotion working towards agreed upon goals.

Essential Functions:

  1. Researches and meets with vendors to stay current on advertising knowledge for products and pricing.
  2. Acquires quotes for marketing/advertising purchases.
  3. Places fully-approved marketing purchases.
  4. Assists with data entry for advertising placement tracking reports.
  5. Assists in developing detailed annual Advertising Budget in conjunction with Program and other designated Departments.
  6. Develops solid vendor partnerships for advertising and placement.
  7. Organizes and facilitates meetings with program staff and other Organizational staff to help access enrollment and program /service goals to assist in the creation and deployment of Marketing Strategies.
  8. Analyze marketing strategies through regular reports and recommends future strategies based on results.
  9. Facilitates regular meetings with program staff to determine content for social media campaigns.
  10. Assists Multi Media Representative with Blog Creation, Video ideas/content and Social Media posts.
  11. Serves as a backup for the Promotional and Multi Media Representatives.

Minimum Qualifications:
  • Bachelor of Science degree in Business, Communications, Marketing, Public Relations or related field
  • Ability to effectively communicate with stakeholders; including excellent oral and written communication skills
  • Prior experience utilizing social networking tools for marketing such as Facebook, LinkedIn, X(Twitter) and YouTube
  • Excellent project management skills
  • Valid driver's license/auto insurance
  • Ability to obtain ACT 33/34 and FBI clearances
Preferred:
  • Experience and/or education in Video Production, Graphic Design, Web Administration and Social Media
  • Experience utilizing WordPress, Google /Analytics, Dreamweaver, Adobe Suite, HTML language and Cascading Style Sheets (CSS)
Benefit Package for Full-Time Employees Includes:
  • 100% Paid Employee Medical, Dental and Vision Insurance Premiums
  • Paid Vacation, Sick and Personal/Emergency Time
  • 12 Paid Holidays
  • Short and Long-Term Disability
  • Life Insurance
  • 403 (b) Retirement Plan
  • Tuition Reimbursement and much more!
APPLY TODAY to start a meaningful and rewarding career!

Lifesteps - Where Rewarding Opportunities Start!

EOE/ADA

Lifesteps is a Drug-free Workplace
Vacancy posted 1 day ago
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