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Senior Product Marketing Manager (Enterprise)

Zapier

We’re looking for a Sr. Product Marketing Manager. Enterprise to build enterprise GTM for Zapier’s next chapter Your first priorities include standing up enterprise GTM for Sidekick (our newest product), shaping our governance narrative, and equipping Sales to win on technical differentiators As product and market signals evolve, you’ll own positioning and packaging wherever Zapier Enterprise needs the most leverage You’ll report to Jane Zhang, Director of Product Marketing, and partner closely with Sales, Product, and Marketing leaders to bring enterprise Zapier to market Lead enterprise GTM strategy for new products like Sidekick, defining commercial packaging from design partnerships through to GA Help shape our enterprise ICP and motion into a focused, repeatable GTM Own our Governance story: how we position things like secure auths, identity management, and safety with agent use Shape our talk track around Zapier’s differentiators like fluid determinism, and how they show up in the product Work with our customer advocacy team on case studies and proof points that make the platform tangible for enterprise buyers Bring product-level depth to competitive deals, grounding “why Zapier wins” in specific workflows and features Collaborate with PMMs across narrative and product on positioning, launches, and the stories that support enterprise deals Partner with product and sales to shape and close enterprise opportunities on new platform capabilities Translate product updates into field-ready materials with revenue enablement, and feed deal feedback back to product on commercial readiness Benefits Work from anywhere Bonus program Unlimited vacation policy Great healthcare + dental + vision coverage* Retirement plan with company match* Stock options for every Zapien** 2 annual company retreats to awesome places 14 weeks paid leave for new parents Home office setup stipend Professional development allowance You use data to form strong opinions from customer conversations, deal feedback, and packaging experiments, then bring a clear point of view into the room to drive decisions You bring deep product and technical depth - you understand how an MCP or agent-based workflow works and can explain it in plain language for a C-level buyer You have 8+ years in product marketing with meaningful time supporting enterprise sales You’re comfortable collaborating async, with clear written updates, tight docs, and strong follow-through You’re entrepreneurial at enterprise scale - you move quickly with the rigor enterprise deals require, and stay close to what buyers actually need You’ve landed product-market fit for a new product before, turning pricing and packaging experiments into a repeatable motion that reached real customers and closed revenue You’re comfortable with enterprise buyers: shaping proposals, supporting demos, and turning customer feedback into product and GTM inputs - credible with both executives and end-users You actively use AI tools to work more efficiently - ideally you’ve built automations yourself #J-18808-Ljbffr Zapier

Vacancy posted 11 hours ago
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