Senior Vice President, Commerce Media Strategy

SVP Commerce Media

Zenith is one of Publicis Groupe's largest media agencies, spanning 95 markets globally with US offices in New York, Burbank, Chicago, Atlanta and Detroit. For more than 30 years, we have been at the forefront of media, helping to evolve and reshape the industry. We are highly regarded as a true agency partner by many high-profile brands for our expertise across numerous categories and wide range of capabilities that are unparalleled in the industry. Clients hire us for our track record of excellence in strategic planning, investment, and measurement. We also have specialist offerings, including content, commerce, multicultural and future-proofed data capabilities.

Overview

We seek a dynamic SVP and experienced leader to drive client business success and lead our agency team. This role involves cultivating strong retail partner relationships, developing impactful go-to-market strategies, mentoring a high-performing team, and ensuring operational excellence. This is a unique opportunity for a seasoned eCommerce expert to deliver exceptional results for a globally recognized brand.

Responsibilities

Key lead for client conversations, acts as bridge between media and shopper team for streamlining omni-channel strategies with key retail partners

Interpret client needs, and develop strategic solutions that address the needs and goals for their business

Partner closely with Search and Precision counterparts to ensure commerce plans fit within overall go-to-market approach

Support JBP negotiations annually

Partner with IAT agency leads across National Media, Creative, Technology, and Strategy to deliver connected commerce plans to the client

Serve as primary day-to-day liaison between Zenith and client.

Direct the development, presentation and maintenance of commerce media plans. Including objectives, strategic initiatives, updates and point-of-views (POVs) on proposals.

Provide direction to buyers and planners in a timely and accurate manner. Ensure all buys and executions of media plans adhere to agreed upon planning strategies and are properly communicated to client.

Ensure a robust training program for all members of the team is in place

Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly

Excellent written and verbal communication, presentation, organizational, interpersonal and analytical skills

Excellent leadership ability to drive team to deliver results

Management Skills

Fiscal Accountability: Oversees financial performance across clients by expanding relationships with current clients, identifying upsell opportunities, and takes a leading role in new business activity

Cross-Department Coordination: Leads cross-functional collaboration with other departments to ensure integrated solutions, aligning strategies across teams to deliver cohesive and impactful results for clients

Strategy & Innovation: Leads the execution of strategies within the commerce media team, ensuring alignment with broader business goals and driving innovation in line with the agency's vision

Client & Market Representation: Acts as a senior representative of the commerce media team, maintaining relationships with key clients and representing the agency at industry events and high-profile client meetings

Team Leadership: Mentors Vice Presidents and senior leaders, fostering a culture of collaboration and continuous improvement, driving leadership development and succession planning within the department

Organizational Leadership: Leads department-wide initiatives focused on improving operational excellence, talent development, and growth, ensuring the team is well-positioned to deliver results

Qualifications

Bachelor's degree, concentration in business, marketing, or advertising preferred but not required

12+ years of account management experience in ecommerce/retail media; 10+ years within commerce strategy, agency experience highly preferred

8+ years of demonstrated success in leading and developing high-performing teams, fostering innovation and collaboration

Demonstrated executive presence with exceptional communication and presentation skills, able to influence senior stakeholders and serve as a credible external representative of the agency.

Deep expertise across channels, buying platforms, and evolving commerce and media products, supported by prior hands‑on media buying experience and platform‑level execution.

Extensive experience managing large-scale teams in the digital environment, with a clear understanding of media planning and buying processes.

Demonstrated problem solving, organization, and project management skills

Strong financial acumen, with experience in driving revenue growth and managing budgets

Experience working within the Home & Garden category, an added plus

Strong comfort with key retail media technologies such as automation tools(pacvue, skai, etc), buying platforms such as Amazon and Walmart Search and DSP, and measurement partners.

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines.

Compensation Range: $180,000 - $299,637.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 5/20/2026.

Compensation Range: USD $180,215.00 - USD $299,637.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/20/2026.