Senior Certified Salesforce Presales Solution Engineer - Financial Services

Are you a consultative Salesforce expert who can turn complex financial-services challenges into compelling, practical solutions? The FormativGroup is adding a Senior Salesforce Presales Solution Engineer – Financial Services to our team who will partner with sales, industry, and delivery leaders to shape winning Salesforce transformation opportunities across Insurance, Wealth & Asset Management, and Banking. We're anticipating future openings and are connecting now with great talent who'd like to be considered when the time comes. Role Summary The Senior Salesforce Presales Solution Engineer – Financial Services is a senior individual contributor who partners with Account Executives, Industry SMEs, Alliance teams, and Delivery leaders to shape winning Salesforce transformation opportunities. The role will focus primarily on Insurance and Wealth & Asset Management clients, with Banking as an additional area of coverage. This individual bridges business process and technology by understanding how clients operate today, identifying meaningful opportunities for improvement, and designing practical Salesforce solutions that create measurable business value. The ideal candidate combines strong consultative skills, relevant financial-services industry knowledge, and deep Salesforce expertise, exercising sound judgment to balance business outcomes, user experience, implementation complexity, and long-term maintainability. Key Responsibilities - Partner with Account Executives throughout the sales cycle to qualify financial-services opportunities, shape technical strategy, and support pursuit execution. - Lead discovery sessions to understand current-state business processes, user needs, operational challenges, regulatory considerations, and desired business outcomes. - Collaborate with Industry SMEs to translate strategic priorities in Insurance, Wealth & Asset Management, and Banking into practical Salesforce solution approaches. - Analyze business processes, identify improvement opportunities, and recommend solution alternatives while clearly articulating business, technical, regulatory, and implementation tradeoffs.

- Design scalable solution approaches leveraging Salesforce Financial Services Cloud, Insurance capabilities, Agentforce, Data Cloud, Experience Cloud, Sales Cloud, Service Cloud, and modern integration patterns. - Develop compelling demonstrations, prototypes, proof-of-concepts, and executive presentations tailored to client-specific scenarios across Insurance, Wealth & Asset Management, and Banking. - Partner with sales leadership to develop technical win strategies and differentiate Formativ throughout the sales cycle. - Lead the technical portions of proposals, RFPs, RFIs, Statements of Work, and client presentations. - Work closely with Delivery leaders and Solution Architects to ensure proposed solutions are practical, implementable, and aligned with delivery best practices. - Contribute to reusable demonstrations, reference architectures, solution assets, and presales collateral for priority financial-services sales plays. - Capture insights from financial-services customer engagements to help improve offerings, sales plays, demonstrations, and solution assets. - Apply working knowledge of relevant financial-services processes, including advisor and relationship-manager productivity, client onboarding, service, distribution, policy and claims operations, and data-driven engagement. - Work effectively with Industry SMEs where deeper domain strategy or regulatory expertise is required, while retaining ownership of discovery, solution design, demonstrations, and technical win strategy. - Maintain current Salesforce certifications and continuously expand expertise in Financial Services Cloud, Salesforce Insurance, Agentforce, Data Cloud, and emerging platform capabilities.