Senior Marketing Manager
Jobtailor
Responsibilities Assist the Copy & Creative Director with developing, writing, and editing content across a variety of formats and channels, including web, email, social media, blogs, print, and direct mail. Help maintain a consistent brand voice and ensure all content adheres to Federation messaging and editorial guidelines. Support the production of marketing assets in coordination with internal stakeholders. Develop and execute social media strategy across the Federation's platforms (e.g., Instagram, Facebook, LinkedIn), encompassing both paid and organic content. Write, schedule, and publish social media content in alignment with the organizational content calendar and campaign priorities. Manage paid social campaigns including audience targeting, budget tracking, and performance monitoring. Analyze engagement data and provide regular reporting with insights and recommendations to inform ongoing strategy. Collaborate with teams across the organization — including Philanthropy, Events, and Community Impact — to gather information, donor stories, grantee highlights, etc. and translate it into compelling content that showcases the impact of the Federation’s work. Support the Managing Director, Marketing in drafting press releases, and managing press inquiries as needed. Support the Digital Marketing Manager in executing email campaigns in Mailchimp, including editing, formatting, and scheduling as needed. Assist the marketing team on various ad hoc projects and evolving department priorities as needed. Requirements 8-10 years of experience in marketing, communications, or a related field. 2+ years of experience leading people and complex projects across content creation, social media, and email marketing. Bachelor's degree in marketing, Communications, Journalism, or a related field — or equivalent professional experience. Strong writing and editing skills, with the ability to adapt tone and style for different audiences and platforms. Experience managing and creating content for social media campaigns in a professional setting, including paid and organic. Experience using social media management tools and interpreting analytics (e.g., Hootsuite, Sprout Social, or similar). Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously. Familiarity with brand guidelines and the ability to apply them consistently across channels. Familiarity with marketing automation or email platforms (e.g., Adobe Marketo, Salesforce Marketing Cloud, Mailchimp, or similar). Adobe Creative Suite or Canva experience for light design and asset coordination. #J-18808-Ljbffr
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