Marketing Manager

Company Description Platinum Forbes Global Properties is a privately held boutique real estate firm in New York City and an exclusive member of Forbes Global Properties, serving an affluent and discerning clientele. Founded in 2005, the firm has grown rapidly and is recognized for handling high-profile, complex residential transactions in Manhattan and beyond. Platinum specializes in luxury rentals and purchases where a residence is viewed as a lifestyle choice, reflecting clients’ tastes, values, and vision. The firm has closed record-setting deals, including a $34 million penthouse at Trump World Tower and the most expensive residential transaction in the New York Financial District, underscoring its reputation for excellence in the luxury real estate market. Role Description Platinum Forbes Global Properties is seeking an experienced Marketing Manager to lead the firm's brand, marketing, and communications initiatives for our residential real estate business. Reporting to executive leadership, this individual will execute integrated marketing strategies that strengthen the company's market presence, elevate the brand, support agent success, and drive business growth. The ideal candidate combines strong creative instincts with solid project management skills and a hands on, collaborative approach. This role requires someone who is comfortable managing multiple initiatives and leading cross-functional projects, while also staying directly involved in day to day execution across all marketing channels. Key Responsibilities Develop and execute marketing strategy that strengthens the Platinum Forbes brand and supports business growth, including managing department budgets and priorities. Lead creative production for listings, agent marketing, and recruiting, including digital and print collateral, photography, video, and copywriting. Own digital marketing and communications: website, email, CRM, SEO, social media, and analytics, along with PR and media opportunities. Build marketing tools and resources that directly support agent productivity and client acquisition. Plan and execute company events, sponsorships, and partnerships that raise brand visibility. Manage marketing operations day to day, including vendors, technology platforms, and budget, staying hands on with execution rather than delegating it entirely. Qualifications Residential real estate industry experience required, ideally within the NYC luxury market. Experience in marketing strategy and campaign management, preferably within real estate, luxury, or professional services sectors. Proficiency in digital marketing tools and platforms (social media, email marketing, SEO/SEM, analytics). Strong skills in content creation and oversight, including copywriting, editing, and coordination of visual assets. Ability to manage projects end-to-end, prioritize multiple initiatives, and meet deadlines in a fast-paced environment, while staying hands on with execution. Excellent communication and presentation skills, with the ability to collaborate effectively with internal teams and external vendors. Demonstrated understanding of brand positioning and client experience in high-end or luxury markets. Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience. Comfort working on-site in the New York City Metropolitan Area. Familiarity with CRM systems and design tools (Canva, Adobe Creative Suite) is beneficial. This role offers a salary range of $90,000 to $100,000, along with a competitive benefits package and opportunities for professional growth and development within the organization. If you are a detail-oriented marketing professional with real estate experience and a passion for building brands that support agent success, we invite you to apply. Join our team and help shape the next chapter of marketing at Platinum Forbes Global Properties. #J-18808-Ljbffr Platinum Forbes Global Properties