Product Marketing Manager - Commercial (Remote)

POSITION DESCRIPTION: We are looking for an experienced and commercially minded Product Manager to support a portfolio of physical products , specifically professional hand tools, across the US and Canadian markets. This is a hands-on, hardware-focused product management role encompassing product development, lifecycle management, and market execution. The ideal candidate has a strong foundation in product management, enjoys working cross-functionally, and is looking to grow into a more strategic leadership role within a global product organization. You will collaborate closely with senior product leaders, global R&D and engineering teams, sales, and marketing to bring high-quality professional tools to market. ROLES & RESPONSIBILITIES: Product & Market Execution: Support the execution of product strategies for the North American market using market, customer, and competitor insights. Assist in managing the full product lifecycle from concept through launch, optimization, and discontinuation. Analyze market trends, customer needs, and competitor activity to inform product decisions. Help define product specifications, features, and value propositions aligned to customer pain points. Product Development & Delivery: Work closely with global R&D, design, and sourcing teams to support product development projects. Contribute to product briefs, specifications, and development documentation. Track project timelines, milestones, and risks to support on-time delivery. Participate in product testing, validation, and feedback loops. Go-to-Market & Launch Support: Support successful product launches by coordinating with sales, marketing, and operations teams. Assist with go-to-market planning including pricing, packaging, and promotional inputs. Help prepare sales tools, product training materials, and launch communications. Monitor post-launch performance and gather insights to inform improvements. Commercial & Business Support: Contribute to business cases for new products, range extensions, and refreshes. Track product performance, margins, and key KPIs post-launch. Support range reviews and rationalization activities. Customer & Market Engagement: Engage with distributors, sales teams, and end users to gather product feedback. Participate in tradeshows, customer visits, and industry events across the North American region. Bring the voice of the customer into product decisions. Compliance & Quality: Support ensuring products meet US and Canadian regulatory, safety, and quality standards prior to launch. Assist with issue resolution relating to quality, compliance, or performance where required. SKILLS & EXPERIENCE: ~2+ years’ experience in product management or a closely related role. ~ Experience within tools, hardware, or durable consumer goods preferred. ~ Exposure to managing products through at least part of the product lifecycle. ~ Understanding of US and Canadian markets and distribution models. ~ Strong analytical skills with the ability to interpret data and customer insights. ~ Good project coordination and stakeholder management skills. ~ Technical curiosity and the ability to translate product features into customer benefits. ~ Clear, confident communicator with good presentation skills.