Senior Marketing Automation Manager

Job Description EHE Health is the leading national preventive healthcare provider network partnering with mid‑and large‑sized employers to help their employees and dependents stay healthy by screening and diagnosing health risks through comprehensive exams, allowing for early intervention. Named by Fortune Magazine and Great Place to Work® as one of the Best Workplaces in healthcare, EHE Health is headquartered in New York City and has over 200 health clinics and practices across the U.S., staffed by a network of curated primary care physicians and clinicians. EHE Health was recently acquired by Consello Capital, the private equity arm of Consello. This transformative partnership leverages Consello’s proven expertise in scaling high‑growth ventures and its extensive network of industry leaders. Together, EHE Health and Consello will unlock unprecedented opportunities to accelerate EHE Health’s mission of revolutionizing preventive care. What we’re looking for: EHE is looking for a talented Senior Marketing Automation Manager that will develop and execute our automated marketing campaigns. This candidate will be the point person for all‑things‑email and be responsible for the setup, deployment and data analysis of our entire multi‑touch email nurture streams. The Senior Marketing Automation Manager will oversee the functionality of the systems that touch automation while maintaining and improving the multi‑nurture email streams required by the Marketing team. The ideal candidate will have extensive experience using Salesforce Marketing Cloud and its integrations. In this role, you will: Serve as the primary contact for building and deploying multi‑touch, logic‑driven nurture streams in Salesforce Marketing Cloud Manage and optimize multiple email segmentation criteria within Salesforce Marketing Cloud, ensuring adherence to specific client preferences regarding email cadence, content personalization, and audience targeting for effective engagement Serve as the primary Salesforce Marketing Cloud power user and oversee its maintenance and development Report on campaign performance and implement optimizations using data‑backed recommendations Establish, maintain and document scalable processes that ensure best practices for our GTM strategies Troubleshoot system integrations, and drive new systems integrations as needed Complete campaign analytics and reporting, share with departments and drive program improvements as needed Manage end‑to‑end production process for email campaigns Optimize results for email campaigns by testing subject lines, creative, copy Be the expert on email best practices, deliverability, and CAN‑SPAM laws Ensure rendering consistency of email campaigns in webmail and app‑based email clients (Gmail, Outlook.com, iOS Mail, Windows Mail, etc.) What the role requires: Bachelor’s degree in a technical or analytically related field (e.g., Science, Technology, Finance) 4+ years of experience related to marketing automation (Salesforce Marketing Cloud preferred) Experience with HTML, CSS, and content design in the context of building/coding/deployment of email campaigns Knowledge of basic SQL queries Experience deploying A/B and multivariate testing initiatives Ability to troubleshoot and resolve basic rendering issues in email code Experience with Salesforce Experience in marketing funnel automation, operations and analytics Demonstrated ability for building complex nurture streams Comfortable working in a fast‑paced marketing environment Exceptional organizational skills and attention to detail Comfortable providing guidance for competing demands and managing expectations Demonstrated analytical capability Advanced proficiency with MS Excel Web analytics and web development experience a plus Excellent written and verbal communication skill What we offer: Competitive salary Medical, dental, vision, life and disability insurance Employer‑matched 401(k) plan Tuition reimbursement Employee access to our wellness clinics Gym membership The salary range for this position is $100,000 - $125,000 and is determined by a number of factors, including the candidate’s experience, qualifications, and skills. EHE is committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees. #J-18808-Ljbffr