Social and Influencer Marketing Manager, Google Labs

Social and Influencer Marketing Manager, Google Labs Share Social and Influencer Marketing Manager, Google Labs corporate_fare Google place San Francisco, CA, USA ; Mountain View, CA, USA ; +1 more X Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; Mountain View, CA, USA; New York, NY, USA . Bachelor's degree or equivalent practical experience. 6 years of experience in brand, social marketing or influencer role. Experience managing cross-functional or cross-team projects. Preferred qualifications: Experience in consulting and working with behavioural marketing data. Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows. Strong experience managing creative development with external agencies. Social strategy and channel management experience. Proven track record of developing and launching social and influencer campaigns in a fast-paced environment. About the job Social Marketers establish the foundation for integrating social into all Google user touch points -- from advertising campaigns to event marketing to customer service -- in a clear and consistent way. We collaborate cross-functionally with product marketing leads to help align earned awareness marketing with the product and business roadmap. You will use data-driven analysis and insights to improve campaign effectiveness and value to the business, as well as exemplary online advertising solutions across Google’s key marketing initiatives. Google Labs is where cutting-edge AI research transforms into breakthrough products, intuitive tools, and playful experiments through bold storytelling, community engagement, and strategic go-to-market execution. Flow Music is Google’s AI music studio, from Google Labs. This role will be pivotal in driving influencer programs and social activations in service of our ambitious growth goals. You will join a small, mighty team in a scrappy environment, flexing between deep strategic thinking and roll-up-your-sleeves execution to shape one of Google's most innovative products. As a Social and Influencer Lead, you are responsible for bringing Flow Music to life through driving influencer programs and managing Flow Music’s social presence. You will need to be an exceptional strategic thinker who is savvy about social media, knows how to cultivate community engagement, well versed in influencer programs, and is willing to innovate and think differently to drive mindshare for our products. You will work with teams and collaborate cross-functionally with key leaders across marketing, Public Relations (PR), Legal, Product Managemen (PM), User Experience Design (UXD) and central social teams to solve our toughest challenges, drive success on social and operate with impact. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself. Individual pay is determined by factors including job-related skills, experience, and relevant education or training. US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits Develop social strategies to build mindshare and drive product growth. Create and manage influencer programs to be unmissable amongst artist community. Act as the primary partner for external agencies, own creative briefs, asset development, and production for all launches and evergreen content. Lead social and content strategy for Flow Music’s social channels and cross-Google amplification. Collaborate with Product, PR, Legal, and UXD to solve complex challenges and operate with impact. Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire . Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting. Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right. #J-18808-Ljbffr Google LLC