Manager, Programmatic

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world‑class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI‑driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. Values Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary & Impact As a Manager of Programmatic, you will create and execute programmatic media plans using industry‑leading media technology platforms. You will take ownership of clients' programmatic media strategy, oversee its implementation, and manage day‑to‑day execution. Managers typically supervise the training and workload of junior team members. Skills and Experience Translate client campaign objectives into programmatic activation strategies, including defining and building target audiences and sourcing relevant inventory opportunities. Manage campaigns within DV360, The Trade Desk, and other relevant DSPs, ensuring budgets are paced effectively and tactics are optimized toward relevant objectives and KPIs. Develop strong working relationships with broader digital account teams including planning, investment, operations, and analytics. Collaborate with agency teams and publishers to source, evaluate, and implement deals that provide high‑quality inventory opportunities for clients. Create and enforce workflow processes to ensure deliverables are completed accurately and on time. Train, support, and manage the day‑to‑day responsibilities and work quality of junior team members. Conduct regular and ad hoc analyses to identify opportunities to improve performance within and across campaigns. Keep key stakeholders, including clients and account teams, updated on campaign performance via regular reporting and status meetings. Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising, or equivalent professional work experience. 3+ years of experience within Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics, or Digital Planning. Familiarity with key programmatic and digital platforms. Advanced Microsoft Excel skills. Experience with other databases, visualization tools, or coding languages is a plus. Exceptional verbal and written communication skills, strong organizational abilities, and a detail‑oriented mindset. Strong presentation skills and comfort presenting to senior stakeholders. Analytical and quantitative skills. Desire to manage and mentor junior team members; prior managerial experience is a plus. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we are committed to employee growth and responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We host employee resource groups and in‑office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Benefits include competitive medical, vision, and dental insurance; group retirement plans; significant paid time off; preferential partner discounts; and employee mental health awareness days. WPP Media is an equal‑opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We foster a culture of respect where everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. Our hybrid approach keeps teams in the office around four days a week. If you require accommodations or flexibility, discuss with the hiring team during the interview process. WPP Media is committed to providing reasonable accommodation to individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media, please send an e‑mail to GroupM Leave Administration at View email address on click.appcast.io or call View phone number on click.appcast.io and let us know the nature of your request and your contact information. For more information on how we process the information you provide, please read our Privacy Notice ( Compensation US Pay Range: $60,000 – $140,000 USD. Individual compensation varies based on location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package. #J-18808-Ljbffr Mindshare