Copywriter

Job Description

Job Description

We are looking for a creative Copywriter to join a real estate development organization in Houston, Texas on a contract-to-permanent basis. This role is ideal for someone who can craft compelling, audience-focused messaging across digital and promotional channels while maintaining a consistent brand voice. The position offers the opportunity to support business-to-consumer marketing initiatives through persuasive content that strengthens engagement and drives results.

Responsibilities:
• Develop original marketing copy for emails, advertisements, promotional campaigns, and other customer-facing materials tailored to B2C audiences.
• Refine and edit written content to ensure clarity, accuracy, tone consistency, and alignment with brand standards.
• Create persuasive messaging that supports public-facing communications and enhances the company’s market presence.
• Partner with internal stakeholders to translate campaign goals into effective written content for multiple platforms.
• Adapt copy style and structure to suit different channels, target segments, and promotional objectives.
• Review existing materials and improve wording to increase readability, engagement, and conversion potential.
• Contribute to content updates related to evolving business needs, including changes to internal systems or processes when required.• At least 1 year of experience in copywriting or a closely related content-focused role.
• Demonstrated ability to write compelling ad copy, email content, and promotional messaging for consumer audiences.
• Strong editing and proofreading skills with careful attention to grammar, tone, and detail.
• Experience supporting B2C marketing efforts through clear, persuasive, and brand-aligned content.
• Ability to manage multiple writing assignments and meet deadlines in a fast-paced environment.
• Familiarity with public relations-style writing and customer-facing communications.
• Excellent written communication skills and the ability to adjust messaging for different formats and audiences.