Grocery CPG Digital Media Sales
AppCard, Inc.
About AppCard
Do you have the right skills and experience for this role Read on to find out, and make your application.
AppCard Inc. is a technology and marketing company headquartered in Manhattan, NY. Appcard has a powerful marketing tool that leverages data acquired at the point of sale (POS) via an advanced rewards program to create advanced retargeting campaigns that help businesses increase their bottom line. AppCard is unique in the loyalty space due to its patented technology which allows businesses to capture shopper identity and item level data in realtime from purchases made in store and online.. The benefit of this is two fold: consumers benefit by receiving offers, incentives and coupons. Through a shopper's interactions with the former AppCard's platform records and learns shopper behavior and gives grocers the ability to make their data actionable to increase average basket size and systematically increase repeat purchases.
The Opportunity
This is a pure sales role. Your job is to generate revenue. Reporting directly to the SVP of Retail Media, the Grocery CPG Digital Media Sales is a hunter position with one mandate: close new business and exceed quota every single month. You will own the full sales cycle; from prospecting and pipeline development through negotiation and contract close; targeting CPG brands and agencies with AppCard's industry-leading retail media and shopper data solutions.
If you have a proven track record of winning large CPG accounts, thrive in a competitive sales environment, and are motivated by uncapped earnings potential, this role was built for you.
What You Will Own
Revenue Generation & Quota Attainment
-Relentlessly prospect, pitch, and close new CPG partner accounts to consistently exceed monthly and quarterly revenue quotas
-Own and grow a high-value book of business with a clear focus on net new revenue
-Build and execute a strategic sales pipeline targeting high-value CPG brands and agency partners
-Lead high-stakes negotiations with C-suite and brand-direct stakeholders to secure long-term media partnerships
Account Expansion & Upsell
-Directly manage and optimize client ad spend to maximize campaign ROI and unlock upsell and cross-sell opportunities
-Identify whitespace within existing accounts and drive rapid account expansion
-Leverage AppCard's shopper data and analytics to build ROI-driven sales narratives that generate immediate client commitment
Market Intelligence & Strategy
-Monitor CPG market trends, competitive dynamics, and emerging retail media opportunities to sharpen your sales approach
-Identify and exploit competitive gaps to position AppCard as the must-buy retail media solution
-Ensure all marketing and event activity is directly tied to pipeline development and revenue conversion
What You Bring
-5+ years of proven, quota-crushing sales performance in CPG, grocery retail tech, or digital media
-Demonstrated track record of closing multi-million dollar deals and managing significant advertising budgets
-Expert-level consultative selling skills with the ability to close at the brand-direct and C-suite level
-Deep understanding of CPG organizational structures, media buying, and campaign performance metrics
-Strong analytical horsepower; you can turn shopper data into a compelling revenue story for any client
-A hunter mentality: you are energized by prospecting, comfortable with rejection, and relentless in pursuit of the close
-Excellent communicator across all organizational levels; from field sales reps to the CMO
-Ability to thrive in a fast-paced, high-growth environment where the only thing that matters is results
Compensation & Benefits
AppCard rewards performance. This role includes a competitive base salary, uncapped commission structure, and stock options; meaning your earnings are directly tied to your results.
Location
This role can be based anywhere in the continental United States. xhyhwjd Significant travel is expected for trade shows and industry events.
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