Assistant Manager, Site Innovation & Operations, NA Ecommerce

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last-for you to be yourself in.


Coach is part of the Tapestry portfolio - a global house of brands committed to stretching what's possible.


A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

Primary Purpose: Ensure strong day-to-day site operations and performance, proactively monitoring site health and acting as the first line of defense for issue triage, prioritization and resolution.

The successful individual will leverage their proficiency in eCommerce to...


Oversee day-to-day site operations on coach.com, ensuring optimal performance and timely resolution of issues

• Monitor site health through diagnostics, proactively identifying and mitigating risks and areas for improvement

• Act as first line of defense for site issues, triaging and delegating to appropriate partners

• Define and manage issue severity levels, ensuring appropriate prioritization and response times

• Track, document, and drive issues through to resolution, ensuring accountability across teams

• Report on site diagnostics, NPS, and Medallia insights to inform decisions and improvements

Lead operational communication within the greater ecom team + relevant cross functional partners

• Serve as primary liaison between Site Operations, Customer Care, VOC, and Digops teams

• Align partners on priorities, incident response, and continuous improvement initiatives

• Ensure clear, consistent communication of site updates, issues, and resolutions

Own creation, maintenance and communication of the ecommerce site refresh/launch roadmap

• Communicate roadmap updates, timelines, and dependencies to stakeholders

• Manage setup and execution of validation calls with support and technical teams

• Own creation of floorset documentation and Holiday Readiness decks

• Support site releases, floorsets, and high traffic events to ensure operational readiness and stability

The accomplished individual will possess...

• Bachelors degree with a minimum of 1+ years of professional experience in eCommerce or equivalent combination of education and experience will be considered
• Passion for eCommerce is a must, with a pulse on the competitive landscape

• Outstanding attention to detail and accuracy required; a thirst for learning and success

• Excellent communication skills and team-oriented mindset

• Ability to effectively interact with team members and cross functional network across all levels

• Demonstrate strong logical analysis and problem-solving skills

• Flexible and adaptive to changing priorities; able to organize, multi-task and prioritize workload to meet deadlines

• Must have strong Excel skills (i.e., knowledge of vlookups and pivot tables)

Our Competencies for All Employees

Courage : Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
Creativity : Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
Customer Focus : Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
Drive for Results : Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
Interpersonal Savvy : Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
Learning on the Fly : Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.


Our Competencies for All People Managers
Strategic Agility : Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
Developing Direct Reports and Others : Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
Building Effective Teams : Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.


Coach. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.

Americans with Disabilities Act (ADA)

Tapestry, Inc. will provide applicants and employees with reasonable accommodation for disabilities or religious beliefs. If you require reasonable accommodation to complete the application process, please contact Tapestry People Services at View phone number on click.appcast.io or View email address on click.appcast.io

Visit Tapestry, Inc.

Base Pay Range
$65,000.00-$70,000.00

Here are some of the benefits that we offer: Medical insurance, Dental insurance, Vision insurance, 401 (K), Paid Paternity and Maternity leave, Commuter Benefits, Disability insurance and Tuition assistance. Please click here for a complete list of U.S Corporate Compensation & Benefits.