Content Strategist

HappyRobot Content Specialist

HappyRobot is the infrastructure for enterprises to build and orchestrate AI workforces. Our AI workers don't just communicate - they make decisions, take action, and run operations autonomously across voice, email, and enterprise systems. Born in Y Combinator (S23) and backed by a16z and Base10 with over $60M raised, we power critical operations for global enterprises worldwide.

Our platform is battle-tested in the most demanding environments - where AI has real consequences. We started in logistics, built our own voice stack, models, and orchestration layer from the ground up, and are now bringing that infrastructure to every enterprise that runs the real economy. Learn more about our vision in our manifesto.

About the Role

This is a content-focused role on the growth team, working directly with the Head of Growth and founders to shape how HappyRobot tells its story across channels. Content fuels everything from brand and demand generation to product marketing and sales enablement. As a result, this role may be responsible for everything from maintaining the editorial calendar, writing and editing blog & social posts, building GEO-driven content programs, coordinating impactful content with designers, and ensuring performance metrics are tracked and acted upon. This person needs to be an excellent writer and editor, highly organized, and comfortable juggling projects that range from detailed production work to high-level brand messaging.

Responsibilities

• Excellent written communication skills with the ability to craft impactful copy
• Own and manage the editorial calendar across blog, social, email, and other channels.
• Write, edit, and publish high-quality content that aligns with brand voice and business goals.
• Build and execute GEO driven content programs to drive discoverability and inbound demand.
• Collaborate with designers to produce visually compelling assets that enhance written content or produce visual content independently when needed
• Repurpose and adapt content across multiple formats (e.g., blogs → social posts, webinars → articles).
• Coordinate with growth, product, and sales teams to develop enablement resources and campaign content.
• Manage workflows with external freelancers, writers, or vendors when needed.
• Maintain brand and editorial guidelines to ensure consistency, clarity, and quality.

Must Have

• Experience in early stage startups, working in marketing, with enterprise customers, or similar
• Comfort with content performance tracking and basic analytics tools (e.g., GA, Search Console, Ahrefs)
• Extreme ownership, extreme organization
• Self-starter who thrives with high autonomy
• Good taste and basic design skills.
• Leverage AI tools for copy & design to move 10x faster
• High sense of urgency and gets things done.

Nice to Have

• Prior experience working in a startup or fast-paced environment with shifting priorities
• Analytical mindset; experience working with data to inform decisions
• Familiarity with marketing automation tools (e.g., Account Engagement)
• Comfort with basic design tools (like Figma) for quick content edits
• Familiarity with SEO best practices and excitement to optimize in a new channel (GEO)
• Experience with Salesforce
• Knowledge on lead tracking including multi-touch attribution

Why Join Us?

• Opportunity to work at a high-growth AI startup, backed by top investors.
• Rapidly growing and backed by top investors including a16z, Y Combinator, and Base10.
• Ownership & Autonomy - Take full ownership of projects and ship fast.
• Work With the Best - Join a world-class team of engineers and builders.

Our Operating Principles

Extreme Ownership

We take full responsibility for our work, outcomes, and team success. No excuses, no blame-shifting — if something needs fixing, we own it and make it better. This means stepping up, even when it's not "your job." If a ball is dropped, we pick it up. If a customer is unhappy, we fix it. If a process is broken, we redesign it. We don't wait for someone else to solve it — we lead with accountability and expect the same from those around us.

Craftsmanship

Putting care and intention into every task, striving for excellence, and taking deep ownership of the quality and outcome of your work. Craftsmanship means never settling for "just fine." We sweat the details because details compound. Whether it's a product feature, an internal doc, or a sales call — we treat it as a reflection of our standards. We aim to deliver jaw-dropping customer experiences by being curious, meticulous, and proud of what we build — even when nobody's watching.

We are "majos" Be friendly & have fun with your coworkers. Always be genuine & honest, but kind. "Majo" is our way of saying: be a good human. Be approachable, helpful, and warm. We're building something ambitious, and it's easier (and more fun) when we enjoy the ride together. We give feedback with kindness, challenge each other with respect, and celebrate wins together without ego.

Urgency with Focus Create the highest impact in the shortest amount of time. Move fast, but in the right direction. We operate with speed because time is our most limited resource. But speed without focus is chaos. We prioritize ruthlessly, act decisively, and stay aligned. We aim for high leverage: the biggest results from the simplest, smartest actions. We're running a high-speed marathon — not a sprint with no strategy.

Talent Density and Meritocracy Hire only people who can raise the average; 'exceptional performance is the passing grade.' Ability trumps seniority. We believe the best teams are built on talent density — every hire should raise the bar. We reward contribution, not titles or tenure. We give ownership to those who earn it, and we all hold each other to a high standard. A-players want to work with other A-players — that's how we win.

First-Principles Thinking Strip a problem to physics-level facts, ignore industry dogma, rebuild the solution from scratch. We don't copy-paste solutions. We go back to basics, ask why things are the way they are, and rebuild from the ground up if needed. This mindset pushes us to innovate, challenge stale assumptions, and move faster than incumbents. It's how we build what others think is impossible.