Staff Product Manager - Head-Up Display

Job Description Role Overview The Staff Product Manager, HUD (Head-Up Display) is responsible for defining, delivering, and continuously improving head-up display experiences that help drivers keep their attention on the road while receiving timely, relevant information. This role partners closely with Design, Software, Hardware, Safety/Systems, Legal/Compliance, and Vehicle Programs to translate customer needs into a clear product vision, roadmap, and measurable outcomes. What You’ll Do (Responsibilities) Own the end‑to‑end HUD product vision and strategy (content hierarchy, information density, driver attention, and safety‑critical alerting principles). Create and maintain a prioritized roadmap spanning UX, software, optics/display hardware, and vehicle program integration; define milestones, dependencies, and release scope. Translate customer insights, usability research, and telemetry into product requirements, success metrics, and experiments (A/B tests, clinics, simulator/on‑road studies). Lead cross‑functional execution with Design, Engineering, Program, Legal, Safety, and Quality; manage tradeoffs between customer value, cost, technical feasibility, and schedule. Ensure compliance alignment for safety‑related content and driver assistance messaging in collaboration with Legal/Compliance. Drive continuous improvement through post‑launch monitoring, defect triage, and feature iteration; communicate status and decisions clearly to executive and working‑team stakeholders. Required Qualifications 5+ years of product management experience delivering technology products (embedded, mobile, web, UX, interface, or platform), including defining requirements and roadmaps. Demonstrated ability to lead cross‑functional teams and influence without authority across design, engineering, program management, and stakeholders. Strong written and verbal communication skills, including the ability to synthesize user needs, business goals, and technical constraints into clear narratives. Experience using data and research to make decisions (metrics, instrumentation, customer research, usability/human factors inputs). Comfort operating in ambiguity and making principled tradeoffs to meet safety, customer experience, and business objectives. Preferred Qualifications Experience with in‑vehicle HMI, HUD/cluster/infotainment, or ADAS UX, including driver attention and safety‑critical alerting considerations. Familiarity with display/optics constraints (brightness, ghosting, field of view, image distance) and how they impact user experience and requirements. Experience partnering with Safety/Systems, Legal/Regulatory, and Quality teams to ship features with compliance considerations. MBA or other advanced degree; automotive or consumer electronics background. Compensation and Benefits The salary range for this role is $159,400–$245,700. Bonus potential is available through an incentive pay program based on company performance, job level, and individual performance. Benefits include health, dental, vision, HSA, FSA, retirement savings plan, life insurance, paid vacation & holidays, tuition assistance, employee assistance program, and GM vehicle discounts. Other Work Requirements This role is hybrid, requiring the candidate to report to the Technical/Innovation Center in Mountain View (CA) or Warren (MI) at least three times per week. The selected candidate is expected to travel less than 25% for this role and may be eligible for relocation benefits. General Motors does not provide immigration‑related sponsorship for this role. Candidates requiring sponsorship must not apply. Non‑Discrimination and Equal Employment Opportunities (U.S.) General Motors is committed to a workplace free of unlawful discrimination and fosters inclusion and belonging. Employment decisions are made on a non‑discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or other similarly protected status in accordance with federal, state, and local laws. Accommodations General Motors offers opportunities to all job seekers, including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application, email the HR team or call View phone number on click.appcast.io. In your email, include a description of the accommodation requested as well as the job title and requisition number. #J-18808-Ljbffr General Motors