AI-Powered Copy Architect & Growth Writer

GlossGenius is seeking a Senior Copywriter & AI Systems Architect to reinvent how marketing copy is created and scaled, combining hands-on writing with the development of AI-powered systems that elevate the entire marketing organization. Responsibilities will include: Write across the full marketing funnel, including paid social, email, landing pages, video scripts, and campaigns, bringing business-owner pain points to life and demonstrating how GlossGenius provides unique solutions. Architect and build AI-powered copywriting and copy-review systems, designing and iterating workflows and tools to ensure brand standards and efficiency. Build and maintain a living style guide and brand voice framework to serve as the foundation for all copy and systems. Serve as the editorial authority, setting standards, running AI-powered copy reviews, providing feedback, and coaching partners to improve messaging decisions. Develop integrated campaign messaging, creative territories, and taglines that differentiate GlossGenius in the market. Stay current on brand and performance marketing trends and AI systems, bringing new perspectives and innovations to the team. You’re a great fit if you: Have 5+ years of copywriting experience with a portfolio spanning brand, performance, and lifecycle marketing. Are fluent in outcomes-first writing, translating product features into business impact and customer transformation, with a strong narrative approach. Have experience setting copy standards at an organizational level through style guides, voice frameworks, or AI-powered writing systems. Possess hands-on AI fluency, having built AI writing tools and workflows that improved team operations. Have strong performance marketing instincts and understand what drives conversion in competitive environments. Bring a clear point of view on what great creative looks like and can rally cross-functional partners around your perspective. Total Compensation The base salary for this role in New York is between $145,000-$170,000 plus target equity and benefits, dependent upon skills, experience, and education. Additional benefits include: Flexible PTO Competitive health & dental insurance options, with premiums partially covered Fertility and adoption benefits Generous, fully-paid parental leave policy 401k benefit, eligible from day 1 Yearly stipend for professional development Pre-tax commuter benefits Dependent Care FSA Home office support Team bonding opportunities, both virtual and in-person throughout the year We are looking for builders who approach problem-solving and workflow design in an AI-first way and can demonstrate how they use AI to drive results. #J-18808-Ljbffr PowerToFly