Automotive Digital Sales Manager (Dealership Experience Required)

We're looking for a driven, Digital Sales Manager to help lead customer engagement and sales growth at Walser Automotive Group's largest operation , representing one of the strongest brands in North America, alongside a team known for performance and innovation. This is not a behind-the-scenes administrative role-this is an opportunity to directly influence dealership performance through technology, strategy, and customer experience.

This role is ideal for a high-performing professional who thrives in a fast-paced dealership environment, understands CRM and equity mining strategy, and knows how to turn customer insights into meaningful sales and service opportunities. You'll work closely with dealership leadership teams to improve lead management, drive appointment activity, and support overall dealership performance through innovation and accountability.

At Walser Toyota, excellence isn't occasional-it's consistent:

• Board of Governors Award Winner: 3 years in a row (2023, 2024, 2025)
• Customer First Advisory Board Winner: Top 50 nationally in service, parts, and customer satisfaction
• President's Award for Customer First: 7 consecutive years

We don't just talk about results-we deliver them: 7,000+ vehicles sold annually for the past 7 years

Compensation:
• On Target Earnings of $75,000+ with potential for $100,000+

What You'll Do:
• Implement and manage a daily service-to-sales process
• Manage monthly and ad hoc database and equity mining campaigns and initiatives
• Serve as an expert user in CRM (DriveCentric) and data mining technology platform (AutoAlert) to support the needs and requests of the dealership
• Manage CRM business rules, plan management, lead source management, maintenance, and user management
• Establish best practices for digital lead handling and adapt strategy to align with changes in business need
• Monitor incoming leads and distribute equitably to the sales team in a timely manner
• Drive incremental sales, service, and acquisition appointments and opportunities through proactive outreach and marketing campaigns to existing customers and unsold opportunities
• Manage daily, weekly, and monthly reporting of key metrics using various platforms
• Work closely with General Manager and Sales Managers to identify and coach Customer Specialists that are underperforming
• Assist managers and sales staff with work plans to ensure quality and completion
• Uphold Walser's Core Values: Do The Right Thing, Lead By Example, Display Positive Energy, Be Open Minded

What You Bring:
• Must be at least 18 years of age
• Ideal candidate will have a proven track record in sales and data management
• Professional attitude and willingness to adapt to business needs
• Strong sales, customer service, and interpersonal skills
• Excellent verbal and written communication skills
• Must have a valid driver's license and acceptable driving record

What's In It For You?

• Paid Time Off (PTO) - Take time to relax, spend with family, or enjoy personal time away

• Career Growth & Opportunity for Advancement We promote from within and provide clear career paths, mentorship, and opportunities to develop and grow your career.

• Fertility & Adoption Assistance: Receive up to $10,000 in financial assistance for fertility treatments and adoption expenses.

• Comprehensive Health Benefits: Enjoy medical, dental, and vision coverage, plus access to HSA and FSA plans to help manage healthcare costs. Access to Blue Cross Blue Shield medical coverage and access to additional wellness benefits.

• Life Insurance & 401(k) with Employer Match: Plan for your future with company-paid life insurance and a 401(k) program that includes an employer match.

• Paid Clothing Program: Twice a year, choose from a hand-curated collection of branded Walser apparel-on us.

• Employee Discounts: Enjoy exclusive employee discounts across products and services.

• Employee Resource Groups: Connect, learn, and grow with our inclusive Employee Resource Groups, including Women of Walser, Drive with Pride, Asian Hmong Alliance, and Veterans at Walser.

• Community Involvement Make an impact through volunteer opportunities with the Walser Foundation, supporting local causes and giving back to the communities we serve.

• Employee Assistance Program (EAP) - Support for personal and professional challenges

• Referral Program - Earn referral bonuses for referring talented candidates

Apply today and help drive operational excellence at Walser Automotive Group!

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Walser Automotive Group is an EOE/Veterans/Disabled/LGBTQ+ employer.