SEM Specialist

SEM Specialist

PeakActivity is a fast-paced environment, with incredible customers, providing an unbeatable opportunity for someone who wants to learn and grow in their career. Our client is looking for a SEM Specialist to join their high-performing organization and help them execute against their vision.

Primary Responsibilities:

• Monitors and actively reports on organic traffic, engagement and revenue.
• Responsible for execution and strategy of PPC across effective social media and search platforms
• Authors and optimizes content at scale.
• Researches and executes local SEO strategies.
• Audits web properties as needed for performance, site error and page index statuses.
• Is comfortable and experienced with multiple ecommerce domains that exceed 10,000 indexed pages across dozens of page category types.
• Makes deductions and recommendations based on data from Google Analytics, Google Search Console, other SAAS datasets.
• Serves as a point of contact with outside SEO agencies and resources.
• Functions as a resource for UX design recommendations around SEO best practice conformity, including content and imagery optimization techniques.
• Finds and researches technical opportunities, risks, and errors; makes detailed recommendations for developer/IT implementation.
• Reports on organic traffic and organic revenue trends to teammates, supervisors and executives using appropriate documentation and presentation styles.
• Performs robust competitive analyses and audits as needed. Responsible for monthly reporting and optimization recommendations.