Senior Director, Brand Partnerships - North America and Canada

Senior Director, Brand Partnerships - North America and Canada

This range is provided by Channel Factory. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$160,000.00/yr - $200,000.00/yr

Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world's largest video library, YouTube and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world's top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance.

Channel Factory embodies a strong start-up culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture.

Channel Factory is headquartered in the United States and has global offices across 20+ cities/countries. This position will be based in the United States. Remote work status is subject to change at any time.

We are seeking a Senior Director of Brand Partnerships to join our relatively new and fast growing Global Brand Partnerships team, based in New York, San Francisco, or Detroit. In this highly visible role, you will lead strategic brand relationships, build new partnerships with top-tier advertisers and their agencies if applicable, and drive global revenue for US and Canada-based brands.

Reporting directly to the Global Head of Brand Partnerships, you will act as a senior business driver and thought partner, shaping go-to-market strategies and working closely with regional sales across the globe, client services, and product teams.

This is an ideal opportunity for a highly experienced, entrepreneurial, and relationship-driven leader who thrives in fast-paced, high-growth environments.

What You'll Do

• Build, manage, and expand senior-level relationships with Fortune 500 brands (and their media agencies).
• Drive business development with US based brands, delivering against ambitious revenue and growth targets
• Develop and execute verticalized go-to-market strategies aligned with global priorities
• Lead strategic conversations with C-level and VP-level stakeholders at clients and agencies
• Own the full sales cycle: prospecting, pitching, negotiating, closing, and upselling
• Partner with internal teams (Sales, CSM, Product, Marketing) to deliver best-in-class client solutions
• Create and maintain short- and long-term account plans to ensure retention, growth, and renewal
• Regularly represent Channel Factory at industry events, thought leadership forums, and client meetings
• Leverage Salesforce and other tools for pipeline management, forecasting, and opportunity tracking
• All other duties as assigned

Requirements

• 10+ years of proven experience in digital media, ad tech, or a related industry, with a strong track record in business development and sales
• Extensive senior network across North American advertisers (and their media agencies)
• Expertise in media buying models (programmatic, DSPs, PMDs, bidding platforms)
• Strong communication skills: written, verbal, interpersonal, and presentation
• Proven ability to lead high-level negotiations and close multi-million-dollar deals
• Highly analytical with advanced Excel and reporting skills
• Experience managing campaigns and partnerships in YouTube, Google Ads, Meta, TikTok, or other major digital platforms
• Strategic mindset with the ability to translate client needs into innovative partnership solutions, a solution- and client-first approach
• Self-starter who thrives in fast-paced, entrepreneurial environments
• Salesforce experience strongly preferred
• Bachelor's degree required; MBA or equivalent a plus
• This role will involve travel for in-person collaboration, meetings, trainings, etc

Benefits

• Work with a leading startup in a high-demand industry, and you would be working with like-minded experts aiming to transform video ad operations
• Competitive salary
• Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance)
• Cell phone and Wi-Fi reimbursement
• Bill Spend Stipend
• Gym Stipend
• Work-life flexibility - we value your contributions above all

About Channel Factory

Founded in 2010, Channel Factory is an award-winning marketing technology company that helps top global brands and agencies maximize YouTube advertising. Recognized as a technology innovator by Cynopsis and one of the fastest-growing companies by Inc., Channel Factory has served over three hundred of the Fortune 500 in delivering scalable, brand-safe, contextually aligned YouTube advertising software and services. By tapping into the deepest proprietary data pool on the market, the company enables highly customized, contextually aware, and dynamically optimized campaigns and provides industry-leading performance for a portfolio of clients across all industries.

The following statement is an equal opportunity employment statement: Channel Factory is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Channel Factory makes hiring decisions based solely on qualifications, merit, and business needs at the time. The company also has employee resource groups focusing on encouraging inclusion and diversity in the workplace, including an LGBTQ+ committee.