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Director of Marketing

$75k

American Medical Associates

Job Description

Job Description

Director of Marketing - Nursing Home

Located in the Upstate New York region

Salary up to $75K Per Year **based on experience**

 

Responsibilities of the Director of Marketing: 

  • Establish and maintain strong ties with hospital discharge planners, case managers, social workers, senior living communities, and local physicians.

  • Represent the facility at community events, senior centers, and civic organizations to increase visibility.

  • Create and implement comprehensive marketing plans to meet admissions and census goals.

  • Ensure consistent brand messaging, visual identity, and positive representation across all channels.

  • Identify trends, assess competitors, and use data to inform strategy. 

 

Qualifications of the Director of Marketing

  • Must have a strong understanding of marketing principles, strategies, and tactics
  • Must have marketing experience in long-term care
  • Must have connections to local hospitals in the area
  • Experience/ability to establish new connections
  • Excellent oral and written communication skills
  • Must be able/willing to travel

#329

 

 

 

Vacancy posted 26 days ago
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