Executive Board Partner
Simplify
Every large organisation has high performing people, teams and locations.
The problem is that performance is rarely consistent. One location may materially outperform another. One manager may know exactly what to focus on while another is working from the same data but reaching a different conclusion.
Simplify was built around the view that high performance is not missing. It is fragmented.
The company helps distributed organisations identify what their strongest operators are doing differently and apply those behaviours more consistently across the wider business.
Its ProNavigator platform combines operational data, company processes and information from higher performing teams to identify:
- Where performance differences exist
- What the strongest operators are doing differently
- What actions should be prioritised
- Where management attention should be focused
- How those actions can be applied across teams and locations
Rather than providing another analytics dashboard, ProNavigator is designed to help people determine what they should do next.
Simplify currently works across complex operating environments including healthcare, retail, franchise, distribution and logistics.
THE TEAMSimplify has built an experienced operating leadership team around the business.
The company is led by:
Gino Tenace, Founder and CEO
Leading Simplify’s strategy, platform development and long term direction.
Matt Gutermuth, President
Focused on commercial execution, enterprise relationships and company growth.
Jeff Brophy, CFO
Leading financial planning, capital strategy and the company’s economic model.
Jennifer Skinner, COO
Responsible for operations and execution as the business scales.
Andrea Serra, CPO
Leading product development and the continued evolution of ProNavigator.
The wider team also includes industry leadership across logistics and distributed operations.
Together, the leadership structure combines product, finance, operations, commercial execution and industry experience.
Simplify is not being built solely as a technology product. The company is building around how large organisations actually operate and how technology is adopted by the people responsible for performance.
THE OPPORTUNITYSimplify is now expanding its Executive Board Partner group.
We are seeking senior executives, founders, operators and investors who can provide strategic perspective as the company enters its next stage of commercial and technology development.
This is distinct from formal membership of the Board of Directors.
Executive Board Partners work periodically with company leadership across enterprise growth, operations, technology, commercial strategy and long term company development.
Participation is selective and strategic rather than operational.
WHY SIMPLIFYSimplify has already moved beyond initial product development.
The company has:
- Recurring enterprise revenue
- Multi year customer relationships
- Active enterprise deployment
- An active large scale United States retail implementation
- A commercial pipeline across healthcare, retail, distribution, franchise, grocery and other sectors
- An operating Decision Support Agentic AI platform
- A repeatable enterprise implementation model
Existing customer work has also demonstrated measurable financial and operational impact.
Existing customer deployments have demonstrated measurable financial and operational impact, including one engagement reporting $38 million in realised incremental revenue within the first 90 days.
The company is now determining how aggressively to expand.
FROM IQ TO EQA central part of Simplify’s approach is the combination of what the company describes as IQ and EQ.
The IQ component uses data and organisational context to identify where performance gaps exist and what actions should be taken.
The EQ component addresses a different problem: how do you get the person receiving that recommendation to understand it, trust it and act on it?
Simplify’s longer term platform development is therefore focused not only on identifying the right action, but also on improving how those actions are adopted across an organisation.
ROLE OF EXECUTIVE BOARD PARTNERSExecutive Board Partners may contribute across:
• Enterprise growth strategy
• Multi site operations
• Retail and distributed businesses
• Healthcare services
• Enterprise AI and data
• SaaS and technology scaling
• Organisational performance
• Enterprise sales
• Strategic partnerships
• Capital strategy
• Governance and executive leadership
Engagement is strategic and periodic.
COMPENSATION AND ALIGNMENTThis is not a cash compensated position.
Any equity, advisory or investment arrangements are discussed directly between Simplify and qualified participants.
IDEAL PROFILEWe are seeking senior executives, founders, operators and investors with 10 or more years of leadership experience.
Relevant backgrounds may include:
• CEO, President, COO or Founder
• CIO, CTO or CDO
• Managing Partner or Operating Partner
• Business Unit Leader
• Board Director
Relevant experience may include:
• Retail and multi site operations
• Enterprise SaaS
• Artificial intelligence
• Data analytics
• Healthcare services
• Franchise operations
• Distribution and logistics
• Enterprise sales
• Private equity, venture capital or principal investing
• Board and governance roles
We are particularly interested in individuals who have:
• Built, scaled or exited businesses
• Led large or distributed organisations
• Managed enterprise growth
• Allocated capital to private companies
• Served on boards or advisory groups
• Built relevant commercial and strategic networks
WHY THIS MOMENT MATTERSSimplify has established its platform, enterprise customer base and implementation model.
The company is now expanding across healthcare, retail, logistics and other distributed operating environments.
The next stage is focused on increasing enterprise deployments, continuing development of ProNavigator and determining the pace at which the company scales.
Executive Board Partners will participate during this next stage of company development.
WHAT IS DIFFERENT ABOUT SIMPLIFYMost analytics platforms tell management what happened.
Simplify is built to help determine what happens next.
ProNavigator identifies performance differences, learns from stronger operators and translates that intelligence into prioritised actions across the organisation.
The underlying idea is simple:
Take what the best people already know how to do and make it repeatable across the business.
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