eCommerce Content Marketing Assistant Manager

What you´ll do

• Oversee the development and execution of the eCommerce digital content strategy across multiple HCB brands, ensuring content meets quality standards and aligns with brand goals and retailer guidelines and/or requirements.
• Ensure that digital content supports superior digital commerce experiences, contributing to increased algorithmic relevance, brand awareness, and conversions.
• Assist with Ratings & Reviews strategy development and implementation across core brands and retailers
• Lead content evaluation processes to ensure digital commerce content meets best-in-class standards for prioritized brands and retailers.
• Partner with business units to help implement brand-specific and retailer-specific content strategies aimed at improving organic and paid placements.
• Track digital shelf KPIs, identifying content gaps and opportunities, and suggesting improvements to drive content effectiveness.
• Collaborate with the Henkel Digital Excellence (DX) team and agency partners to support enhancements to eCommerce technical platforms, contributing to resource efficiency across HCB.
• Support the development of digital content by coordinating with agency partners, internal creative teams, and SEO/AEO/GEO experts.
• Gather and organize industry insights and platform knowledge to inform best-in-class digital commerce strategies.
• Assist in managing the approval process for digital assets, ensuring timely syndication and communication with internal and external stakeholders.
• Support the prioritization and future roadmap development for retailer-specific content initiatives.
• Manage the content team’s budget, including tracking expenditures, forecasting future needs, and ensuring efficient use of resources.
• Work with the Content Team Lead to develop and maintain budget reports, ensuring alignment with financial goals and objectives.

What makes you a good fit

• Strong attention to detail and organizational skills.
• Ability to effectively multi-task and pivot with multiple stakeholders and project demands
• Basic understanding of digital commerce trends and strategies and drive to keep up to date with the latest technology advancements
• Proven experience and strong proficiency with Salsify and Syndigo syndication platform.
• Proficient in MS Office (PowerPoint, Excel, Word).
• Strong communication skills with the ability to collaborate across teams.
• A proactive mindset with a willingness to learn and adapt quickly.
• Ability to brief creative and provide effective and efficient feedback.
• Leadership mindset and mentality who sees themselves growing as a Marketer

Some benefits of joining Henkel

• Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1 
• Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program 
• Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement 
• Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships 
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

The salary range for this role is $90,000.00 and $110,000.00 . This range represents the good‑faith minimum and maximum wages the Company reasonably expects to offer for this role at the time of posting. In addition to base salary, this position may be eligible for incentive pay or other forms of compensation, as applicable.  The Company also offers a comprehensive benefits package as described above. Actual compensation will be based on factors such as the candidate’s skills, experience, education, training, and work location. This posting is intended to comply with all applicable state and local pay transparency laws.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected

JOB ID: 26094876

Job Locations: United States, CT, Stamford, CT

Contact information for application-related questions: View email address on henkel.com

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