Sr. Manager, Strategic Finance - Self Serve and New Products

AI at Zapier

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We're looking for a Sr. Manager, Strategic Finance - Self Serve and New Products to play a pivotal role in shaping the future of Zapier's self-serve and new products businesses. This is a high-impact individual contributor role with the unique opportunity to drive top-line forecasting, planning, and analysis for one of the most important parts of our business.

You'll report to the Head of Strategic Finance and partner closely with product, marketing, and finance leadership. You'll own revenue models, build analytical infrastructure, and drive insights that give you exposure to the executive team. If you're looking for a high-impact role with broad exposure across the business, this is it.

About You

• You have 6-8+ years of experience in FP&A, strategic finance, or a related analytical role, ideally at a product-led or self-serve SaaS company.

• You deeply understand the dynamics of a self-serve business: churn, contraction, expansion, net new revenue, and the full funnel from visitor to signup to paid conversion to upgrade.

• You've operated effectively in environments where ownership is distributed. You know how to build relationships and drive alignment across product, marketing, engineering, and finance.

• You're comfortable with ambiguity and energized by building something from scratch, new processes, new analyses, new ways of looking at the business.

• You're a strong communicator who can translate complex analysis into clear recommendations for both finance leadership and cross-functional business partners.

• You have good judgment and a bias toward surfacing issues and opportunities proactively, not waiting to be asked.

• You use AI in your work today — not occasionally, but as part of how you operate at a high level. You can point to workflows you've built, how your approach has evolved through iteration, and the impact on quality, efficiency, and experience — while intentionally applying AI for the right outcomes, setting a high bar for outputs, and taking ownership of what ships.

Things You'll Do

• Serve as the dedicated finance partner for Zapier's self-serve business, working across the Chief Product Officer, SVP of Marketing, and CFO to bring a unified financial perspective to a business that spans multiple functions.

• Build and own the forecasting, reporting, and analytical infrastructure for self-serve, this is largely net-new work, so you'll be defining what good looks like.

• Analyze the self-serve funnel end-to-end: from top-of-funnel acquisition through activation, conversion, expansion, and retention. Identify where the business is leaking value and where the biggest opportunities are.

• Own self-serve unit economics and provide perspective on key levers, pricing, packaging, churn reduction, and growth investments.

• Use SQL and other tools to self-serve data and build analyses that drive decisions, rather than relying on pre-built reports.

• Proactively surface trends, risks, and opportunities to senior leadership. Don't wait for someone to ask the question, be the person who sees the issue first.

• Partner with product and engineering teams to understand how product changes impact financial outcomes, and bring a financial lens to product investment decisions.