Director of Product Marketing

Onto Innovation is a leader in process control, combining global scale with an expanded portfolio of leading-edge technologies that include: 3D metrology spanning the chip from nanometer-scale transistors to micron-level die-interconnects; macro defect inspection of wafers and packages; metal interconnect composition; factory analytics; and lithography for advanced semiconductor packaging. Our breadth of offerings across the entire semiconductor value chain helps our customers solve their most difficult yield, device performance, quality, and reliability issues. Onto Innovation strives to optimize customers’ critical path of progress by making them smarter, faster and more efficient.Job Summary & ResponsibilitiesThe Director of Product Marketing – Metrology leads the global product marketing strategy for Film and Optical Critical Dimension (OCD) solutions used in advanced semiconductor, advanced packaging and specialty devices process control. This role is responsible for driving market leadership across different segments by defining differentiated positioning, accelerating adoption, and aligning product innovation with evolving fab requirements.The ideal candidate brings deep expertise in Film/OCD /scatterometry, strong understanding of semiconductor process integration, and a proven ability to commercialize complex hardware–software solutions at scale.Product & Market StrategyOwn the product marketing strategy for OCD metrology platforms, models, and softwareDefine market segmentation across different device segmentsIdentify adoption drivers for advanced nodes, advanced packaging and specialty devicesPartner with Product Management and R&D to influence Film and OCD roadmapTrack technology inflections in film and OCD for advanced nodes, advanced packaging and specialty devicesPositioning & MessagingDevelop differentiated value propositions for film and OCD solutionsTranslate complex OCD modeling, sensitivity, and accuracy concepts into customer valueDefine messaging around film/CD accuracy, precision, throughput, model robustness, and CoOOwn product positioning, naming, and messaging consistency across regionsGo-to-Market (GTM) LeadershipLead global GTM strategy for new film and OCD platforms, model enhancements, and node insertionsDrive product launch execution in close partnership with regional account teamCollaborate on pricing, packaging strategies for film and OCD productsSupport customer adoption strategies for high-volume manufacturing (HVM)Sales Enablement & Customer EngagementDevelop sales and technical enablement materials including value stories, application notes, and competitive battlecardsTrain sales, applications, and field teams on film and OCD positioning and competitive differentiationSupport key customer engagements, escalations, and executive-level reviews at leading fabsCompetitive & Customer IntelligenceLead competitive analysis across film and OCD and competing metrology technologiesConduct win/loss analysis and gather voice-of-customer feedback from leading fabsAct as a subject-matter expert and internal evangelist for film and OCD technologyLeadership & Cross-Functional CollaborationBuild and lead a global product marketing team focused on film and OCD metrologyPartner closely with Product Management, R&D, Applications, Sales, and ServiceInfluence executive leadership with market insights, data-driven recommendations, and growth strategiesMust be able to travel internationally to customer sites at least 20% of the time, with additional travel as business needs require.QualificationsBachelor’s degree in Physics, Electrical Engineering, Materials Science, or related field (MBA preferred)12+ years of experience in product marketing, product management, or technical marketing5+ years of people leadership experienceDeep hands-on experience with Film/OCD / scatterometry metrologyStrong understanding of semiconductor process control, advanced nodes and advanced packagingPreferredExperience supporting leading logic, foundry, memory and advanced packaging customersKnowledge of EUV, multi-patterning, GAA, or 3D NAND integration challengesExperience with hybrid metrology and model-based process controlKey Skills & CompetenciesDeep technical credibility in film, OCD and semiconductor manufacturingAbility to translate complex modeling concepts into customer valueStrategic thinking with strong execution disciplineExecutive-level communication and influenceGlobal mindset and cross-functional leadershipWhat Success Looks LikeMarket leadership and clear differentiation in film and OCD metrologySuccessful insertion of film and OCD solutions at advanced technology nodes and advanced packagingIncreased customer adoption and improved win ratesStrong alignment between product, R&D, sales, and marketingWhy Join Onto Innovation?At Onto Innovation, we believe your work should matter—and so should your well-being. That’s why we offer competitive salaries and a comprehensive benefits package designed to support you and your family. From health, dental, and vision coverage to life and disability insurance, PTO, and a 401(k) with employer match, we’ve got you covered. You’ll also enjoy access to our Employee Stock Purchase Program (ESPP), wellness initiatives, and cutting-edge tools—all within a collaborative, inclusive culture where your contributions are valued and recognized.Compensation & Growth• Base Salary Range:$172,000.00 - $258,000.00, offered in good faith and based on experience, location, and qualifications.Additional Rewards: Annual bonus opportunities and potential long-term incentives tied to both company and individual success.Empowering Every Voice to Shape the Future:Onto Innovation is committed to creating a workplace where every qualified candidate has an equal opportunity to succeed. We evaluate applicants based on skills, experience, and potential - without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law. We believe diversity of thought and background drives innovation and strengthens our team. Important Note on Export ComplianceFor certain positions requiring access to technical data, U.S. export licensing review may be necessary for applicants who are not U.S. Citizens, Permanent Residents, or other protected persons under 8 U.S.C. 1324b(a)(3).SummaryLocation: Milpitas-CAType: Full time